Marketing Manager salary

61 market ranges · employer-stated pay · updated Sep 19, 2026

Live marketing manager jobs Amsterdam Anaheim Arlington ATLANTA Austin Bellevue Boston Boulder Brooklyn Chicago Denver El Segundo Irvine London Los Angeles Milan Minneapolis Mountain View New York Palo Alto Salt Lake City San Diego San Francisco San Jose San Mateo Santa Clara Seattle Sunnyvale Toronto Vancouver Washington Remote

These figures come from 767 marketing manager postings where the employer stated pay, covering 26 cities. The single best-evidenced figure is New York at mid-level, where 159 postings put the middle half between $111,250 and $147,500, with a median of $130,000.

Pay rises with seniority. Typical figures run mid-level around $134,000 and senior around $170,000. Moving from mid-level to senior is worth roughly 27% more.

Location moves the number too. Of the 6 cities with enough disclosures to rank, San Francisco pays most at around $162,000 and Boston least at around $126,000, a gap of roughly 28%.

Every range here is counted from real postings, never modelled. 20 of the 39 US-dollar ranges rest on fewer than 10 postings, so treat those as a hint rather than a benchmark; the sample column tells you which.

Marketing Manager pay by specialization

General Marketing 1014Product Marketing 769SEO 244Event Marketing 243Growth Marketing 232Digital Marketing 142Performance Marketing 141Email Marketing 120Affiliate Marketing 99Content Marketing 71Influencer Marketing 49Customer Marketing 46Trade Marketing 36Brand Marketing 34Creative 20Demand Generation 16Social Media 12Account-Based Marketing 10Retail Marketing 10Communications 8Paid Search / PPC 7Ecommerce Marketing 5Paid Social 5Community Marketing 4Retention Marketing 3Paid Media 2Marketing Operations 2Employer Branding 2Content Strategy 1Video Production 1

Live marketing manager roles by marketing function. A title spans functions; each link opens that function's own benchmark.

Every measured range

61 by market and level

Market	Level	Market range	Median	Sample
United States · country-wide	Mid	$103,500 – $148,000	$125,000	945
Canada · country-wide	Mid	CA$92,500 – CA$117,600	CA$103,000	101
United Kingdom · country-wide	Mid	£48,525 – £68,775	£55,000	48
Germany · country-wide	Mid	€61,250 – €77,375	€65,000	11
Italy · country-wide	Mid	€50,650 – €63,750	€51,300	7
Spain · country-wide	Mid	€48,121 – €59,375	€53,000	6
United States · country-wide	Senior	$139,438 – $180,000	$162,500	560
Canada · country-wide	Senior	CA$120,013 – CA$140,000	CA$135,506	30
United Kingdom · country-wide	Senior	£78,750 – £96,250	£87,750	16
Netherlands · country-wide	Senior	€66,500 – €104,250	€97,000	5
Remote · United States	Mid	$101,000 – $137,625	$121,700	232
Remote · Canada	Mid	CA$99,000 – CA$120,000	CA$105,000	19
Remote · United Kingdom	Mid	£57,085 – £76,250	£63,500	7
Remote · United States	Senior	$138,250 – $172,500	$155,706	180
Remote · Canada	Senior	CA$120,589 – CA$139,500	CA$137,500	9
Amsterdam	Senior	€66,500 – €104,250	€97,000	5
Anaheim	Mid	$77,500 – $78,000	$77,500	7
Arlington	Mid	$107,500 – $117,000	$110,000	5
Atlanta	Mid	$105,500 – $150,000	$122,352	7
Austin	Mid	$87,986 – $151,225	$115,000	11
Austin	Senior	$139,500 – $179,950	$174,000	13
Bellevue	Senior	$170,000 – $192,500	$192,500	5
Boston	Mid	$110,000 – $132,250	$118,268	26
Boston	Senior	$130,000 – $177,500	$139,000	17
Boulder	Mid	$105,750 – $160,000	$137,500	5
Brooklyn	Mid	$100,625 – $154,375	$120,000	6
Chicago	Mid	$100,000 – $140,000	$127,500	28
Chicago	Senior	$135,000 – $170,000	$150,000	13
Denver	Mid	$92,500 – $144,321	$116,500	13
Denver	Senior	$150,000 – $168,500	$159,252	17
El Segundo	Mid	$110,000 – $126,000	$117,500	5
Irvine	Mid	$105,481 – $132,500	$122,900	11
London	Mid	£52,500 – £73,175	£62,500	23
London	Senior	£72,500 – £108,962	£90,500	11
Los Angeles	Mid	$85,000 – $107,500	$97,500	17
Los Angeles	Senior	$126,850 – $154,675	$140,233	7
Milan	Mid	€51,300 – €66,000	€61,500	5
Minneapolis	Mid	$95,625 – $138,979	$114,044	8
Mountain View	Mid	$142,500 – $197,250	$145,000	7
Mountain View	Senior	$176,363 – $218,750	$180,943	7
New York	Mid	$111,250 – $147,500	$130,000	159
New York	Senior	$160,219 – $188,963	$173,000	86
Palo Alto	Mid	$140,900 – $182,663	$155,000	11
Palo Alto	Senior	$158,928 – $203,875	$172,500	11
Salt Lake City	Mid	$102,500 – $105,000	$103,500	5
San Diego	Mid	$94,375 – $115,750	$109,000	6
San Francisco	Mid	$142,375 – $181,250	$156,000	104
San Francisco	Senior	$160,875 – $195,000	$172,500	65
San Jose	Mid	$153,513 – $192,831	$166,500	8
San Jose	Senior	$148,750 – $229,000	$207,251	8
San Mateo	Mid	$169,000 – $217,460	$180,500	7
San Mateo	Senior	$156,250 – $204,903	$167,500	7
Santa Clara	Mid	$135,000 – $203,750	$141,900	5
Seattle	Mid	$124,088 – $150,960	$143,750	16
Seattle	Senior	$146,849 – $176,324	$155,000	12
Sunnyvale	Mid	$167,500 – $203,200	$175,750	6
Toronto	Mid	CA$93,750 – CA$112,700	CA$102,500	39
Toronto	Senior	CA$123,894 – CA$143,349	CA$130,000	15
Vancouver	Mid	CA$107,625 – CA$130,000	CA$120,000	10
Washington	Mid	$100,000 – $148,150	$125,000	11

Top 60 of 61 ranges by sample size.

Ranges span the 25th to 75th percentile of employer-stated base pay for the market and level. Median is the 50th percentile. Sample is the number of postings measured.

Marketing Manager vs adjacent roles

8 measured comparisons

Compared role	Level	Marketing Manager	Them	Gap	Sample
Product Marketing Manager	Senior · US	$162,500	$172,500	similar pay	560 / 267
Product Marketing Manager	Mid · US	$125,000	$147,000	-15%	945 / 265
Marketing Specialist	Mid · US	$125,000	$80,500	+55%	945 / 226
Marketing Lead	Senior · US	$162,500	$171,125	similar pay	560 / 174
Communications Manager	Mid · US	$125,000	$125,050	similar pay	945 / 115
Community Manager	Mid · US	$125,000	$89,010	+40%	945 / 93
Growth Marketing Manager	Mid · US	$125,000	$136,650	similar pay	945 / 92
Brand Manager	Mid · US	$125,000	$122,000	similar pay	945 / 87

Median vs median at the same level and country, employer-stated pay, 20+ postings on each side. Positive means marketing manager pays more. Medians within 10% show as similar pay.