Marketing Lead salary
12 market ranges · employer-stated pay · updated Nov 3, 2026
The best-evidenced figure here is for marketing lead roles at senior level across the United States: 229 postings where the employer stated pay put the middle half between $139,500 and $197,500, with a median of $175,000.
Every range here is counted from real postings, never modelled. 5 of the 12 ranges in the table rest on fewer than 10 postings and are marked hint: treat those as hints rather than benchmarks.
Marketing Lead pay by specialization
General Marketing 153Product Marketing 52Growth Marketing 47Performance Marketing 20Event Marketing 11Affiliate Marketing 10Content Marketing 9Email Marketing 8Brand Marketing 7Digital Marketing 6Influencer Marketing 4Ecommerce Marketing 4Trade Marketing 4Account-Based Marketing 2Communications 2Retail Marketing 1Employer Branding 1Community Marketing 1Creative 1
Live marketing lead roles by marketing function. A title spans functions; each link opens that function's own benchmark.
Every measured range
12 by market and level| Market | Level | Market range | Median | Sample |
|---|---|---|---|---|
| United States · country-wide | Senior | $139,500 – $197,500 | $175,000 | 229 |
| United Kingdom · country-wide | Senior | £66,064 – £109,000 | £98,750 | 14 |
| Canada · country-wide | Senior | CA$90,000 – CA$141,425 | CA$103,375 | 10 |
| Germany · country-wide | Senior | €97,500 – €102,000 | €100,000 | 5hint |
| Remote · United States | Senior | $135,000 – $180,000 | $164,000 | 46 |
| Austin | Senior | $165,000 – $210,000 | $169,000 | 5hint |
| Boston | Senior | $122,500 – $176,738 | $125,000 | 7hint |
| Chicago | Senior | $121,988 – $150,625 | $140,000 | 6hint |
| London | Senior | £91,875 – £109,000 | £100,000 | 10 |
| New York | Senior | $150,000 – $201,912 | $175,000 | 59 |
| San Francisco | Senior | $175,000 – $214,000 | $195,000 | 53 |
| Toronto | Senior | CA$92,500 – CA$153,500 | CA$101,750 | 7hint |
Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.
Ranges span the 25th to 75th percentile of employer-stated base pay for the market and level. Median is the 50th percentile. Sample is the number of postings measured.
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Pay by market
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Marketing Lead vs adjacent roles
1 measured comparison| Compared role | Level | Marketing Lead | Them | Gap | Sample |
|---|---|---|---|---|---|
| Marketing Manager | Senior · US | $175,000 | $160,000 | similar pay | 229 / 739 |
Median vs median at the same level and country, employer-stated pay, 20+ postings on each side. Positive means marketing lead pays more. Medians within 10% show as similar pay.
Open marketing lead roles · 145 with stated pay
this job's paywhere most pay sits here, $130,700–$247,718scale $70,000–$350,000
Marketing Lead, Claude Frontier Academy Anthropic · San Francisco New $320,000 1d ago 
Engagement Marketing Lead, Square Block · San Francisco New $198,000–$297,000 1d ago 
Marketing Lead - Government Industry Logitech · San Jose New $150,000–$220,000 1d ago Senior Brand Marketing Lead For nearly 160 years, PNC · PA - Pittsburgh (15222) $91,000–$202,800 4d ago Intermediary Marketing Lead, Homes & Transport Lbg · Halifax £61,344–£68,160 4d ago 
Intermediary Marketing Lead, Homes & Transport Lloyds Banking Group · Halifax £61,344–£68,160 4d ago 
Integrated Marketing Lead Walrus Foundation · Remote · US $150,000–$200,000 4d ago 
Marketing Lead, Partnerships Airbnb · United States $160,000–$200,000 5d ago 
Growth Marketing Lead Clera · Remote · US $130,000–$175,000 5d ago 
Product Marketing Lead Hadrian Automation · Torrance $210,000–$350,000 5d ago 
B2B Product Marketing Lead OpenArt AI · San Carlos $200,000–$300,000 5d ago Marketing Lead AIR Communities · Denver $85,000–$100,000 6d ago 
Growth Marketing Lead, Form Now Formlabs · Billerica $115,000–$175,000 6d ago 
Product Marketing Lead, Enterprise Scale AI · San Francisco $190,000–$238,000 6d ago 
B2B Engagement Marketing Lead The Washington Post · DC-Washington-TWP $85,100–$127,700 6d ago Senior Marketing Lead AIR Communities · Denver $95,000–$105,000 7d ago Marketing Lead- Customer Engagement & Retention For nearly 160 years, PNC · PA - Pittsburgh (15220) $91,000–$202,800 7d ago 
Performance Marketing Lead Duolingo · New York $163,200–$244,800 8d ago Demand Marketing Lead, US Euromonitor · Chicago $145,000–$160,000 8d ago Lifecycle Marketing Lead OpenArt AI · San Carlos $200,000–$250,000 8d ago HCP Personal Marketing Lead - Epilepsy Praxis Precision Medicines, Inc. · Remote · US $190,000–$214,000 8d ago 
Product Marketing Lead Comfy · San Francisco $200,000–$280,000 10d ago 
Integrated Marketing Lead, Global Programming & Industry Pinterest · Remote · US $120,321–$247,718 11d ago 
Senior Growth Marketing Lead Fora · New York $165,000–$205,000 12d ago 
Regional Marketing Lead- Northeast Pentair · Boston $71,000–$131,800 13d ago Regional Marketing Lead- Southeast Pentair · Charlotte NC $71,000–$131,800 13d ago 
Institutional Marketing Lead - North America, VP II - State Street Investment Management Statestreet · Boston $110,000–$188,750 13d ago 
Growth Marketing Lead Commure · Mountain View $200,000–$230,000 2w ago Integrated Marketing Lead, UCAN Programming & Industry Pinterest · Remote · US $120,321–$247,718 2w ago 
Technical Product Marketing Lead (Software & AI) - San Francisco Plaud · San Francisco $150,000–$210,000 2w ago HCP Personal Marketing Lead - Movement Disorders Praxis Precision Medicines, Inc. · Remote · US $190,000–$214,000 2w ago Global HCP Marketing Lead, Duvakitug (IBD) Sanofi · Cambridge $178,500–$257,833 2w ago 
Content Marketing Lead, Insights TRM Labs · Remote · US $140,000–$188,000 2w ago Marketing Lead Fa Euyo Saasfaprod1 · Melbourne A$100,577 2w ago 
Product Marketing Lead nextdoor · San Francisco $180,000–$220,000 2w ago Growth Marketing Lead (Harry's) Harry's · New York $177,200–$250,000 2w ago 
Growth Marketing Lead (Harry's) Mammoth Brands · New York $177,200–$250,000 2w ago Senior Growth Marketing Lead (SEO, AEO, GEO) Airbnb · United States $196,000–$245,000 2w ago 
Product Marketing Lead, B2B Mudflap · Palo Alto $185,000–$210,000 2w ago Solution Marketing Lead — Financial Services Nebius · United States $155,000–$193,200 2w ago 
Marketing Lead - EMEA Outset · London £95,000–£105,000 2w ago Patient Marketing Lead - Movement Disorders Praxis Precision Medicines, Inc. · Remote · US $192,000–$214,000 2w ago 
Vertical Marketing Lead, Tier 1 Banks Socure · New York $180,000–$220,000 2w ago 
Brand Marketing Lead Whoop · Boston $100,000–$150,000 2w ago Partner Marketing Lead, Resellers Anthropic · San Francisco $320,000–$400,000 3w ago 
Collaboration Solutions Alliance Marketing Lead Hp · Scotts Valley $130,700–$205,200 3w ago 
Collaboration Solutions Alliance Marketing Lead Hp (Exteu Ac Careersite) · Scotts Valley $130,700–$205,200 3w ago 
Field Marketing Lead Juicebox · London £90,000–£130,000 3w ago 
Email Marketing Lead, Lifecycle Marketing - EMEA (12 month FTC) Klaviyo · London £80,000–£120,000 3w ago 
Product Marketing Lead Latent · New York $190,000–$220,000 3w ago 
Product Marketing Lead shorthand · California, United States $135,000–$165,000 3w ago Growth Marketing Lead Anthropic · San Francisco $320,000–$400,000 3w ago 
Product Marketing Lead Bayesian Health, Inc. · Remote · US $160,000–$180,000 3w ago 
Education Content Marketing Lead OpenAI · San Francisco $333,000–$370,000 3w ago Omnichannel Marketing Lead Takeda · Boston $154,400–$242,550 3w ago Field Marketing Lead, Cybersecurity Anthropic · San Francisco $320,000–$400,000 4w ago 
Partnerships Marketing Lead DualEntry · New York City $160,000–$210,000 4w ago 
Product Marketing Lead - ICX Mendix · Remote · US $124,000–$223,100 4w ago NPI Product Marketing Lead Solstice Advanced Materials · Morris Plains $166,964–$208,117 4w ago 
Communications and Marketing Lead Beam · Melbourne A$110,000–A$140,000 4w ago 60 of 343 open roles. All marketing lead jobs