Principal Product Marketing Manager
At a glance
Senior Product Marketing role at Clearwateranalytics. New York · full-time · $144,000–$204,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Set the positioning and buyer messaging for risk and performance products, including how they stand apart
- Turn market research and customer feedback into positioning, campaign, and product-priority recommendations
- Lead product launches and vertical campaigns with tailored messages for insurers, hedge funds, asset managers, and asset owners
- Build sales materials, presentations, and objection guides, then train teams to use them
- Translate real-time modeling and Python-based analytics into clear stories for front-office and quant audiences
What you bring
- At least twelve years in product marketing, including ownership of positioning, messaging, and large-scale launches
- B2B SaaS or financial-technology marketing experience selling to institutional buyers such as investment firms or insurers
- A bachelor’s degree or equivalent professional experience
- Strong knowledge of investment workflows spanning risk, performance, and front-office modeling
Who this fits
This senior role suits an experienced product marketer who can explain complex investment capabilities and work across sales, product, customer success, demand generation, and content teams. You’ll work from the New York City office four days each week, with Fridays at home, and travel occasionally for customer events, conferences, and team meetings.
From the employer
Principal Product Marketing Manager, Risk & Performance
Global Product Marketing
About the Role
As a Principal Product Marketing Manager for the Global Product Marketing team, you will play a pivotal role in shaping the success of our products by championing customer insights, driving go-to-market strategies, and establishing market differentiation. This role requires a strategic mindset, cross-functional collaboration, and the ability to position our solutions effectively within the competitive landscape, including articulating how our risk and performance products strengthen Clearwater’s value proposition across the front, middle, and back office.
Key Responsibilities
Product Positioning & Messaging
- Develop compelling product positioning, messaging, and value propositions that resonate with buyers and decision-makers for our Risk & Performance products.
- Ensure messaging highlights differentiation and aligns with Clearwater’s unified platform strategy and long-term vision.
- Translate risk and performance capabilities, such as real-time modeling and Python-based analytics, into clear, compelling narratives for front-office users and quant-driven teams.
Market Intelligence & Opportunity Analysis
- Conduct in-depth market research and analysis to identify trends, opportunities, and areas for differentiation.
- Translate insights into actionable strategies for product positioning, enablement, and campaign planning.
- Share findings with internal stakeholders to influence marketing, sales, and product strategy.
Customer-Centric Strategy
- Collaborate with customer success, sales, and product teams to build a deep understanding of customer needs, pain points, and workflows, especially those of sophisticated insurers, hedge funds, asset managers, and asset owners.
- Synthesize customer feedback to shape marketing strategy, inform messaging, and influence product innovation priorities.
Go-to-Market Execution
- Lead cross-functional teams in planning and executing product launches.
- Develop and implement GTM strategies and campaigns targeting key verticals and personas, with tailored messaging for insurers, hedge funds, asset managers, and asset owners.
- Collaborate with demand generation and content teams to develop high-impact materials that foster awareness, engagement, and conversions.
Sales Enablement & Collaboration
- Equip sales teams with tools, training, and resources to position and sell Risk & Performance products effectively.
- Create product collateral, presentations, objection-handling guides, and enablement materials.
Location & Work Arrangement
This is a hybrid role based in New York City, with 4 days per week in the office. Fridays are work-from-home days. Occasional travel is expected for customer events, conferences, and team meetings
.
What You Bring (Required)
- Bachelor’s degree or equivalent experience
- 12+ years of product marketing experience, including owning positioning, messaging, and launch strategy at scale
- Product marketing experience in B2B SaaS, fintech, or financial technology, selling to investment management firms, insurers, or other institutional buyers
- Strong understanding of investment workflows, including risk, performance, and front-office modeling
- Deep expertise in market research, customer insights, and messaging development
- Ability to distill complex concepts into clear, compelling narratives
- Strategic, data-driven approach to problem-solving
- Highly collaborative, with excellent cross-functional communication skills
- Outstanding writing and presentation skills
What Sets You Apart (Preferred)
- MBA
- Experience marketing risk, performance, analytics, or portfolio management software
- Experience marketing to insurers, hedge funds, asset managers, or asset owners
- Familiarity with quant or Python-based analytics workflows
What We Offer
- Business casual atmosphere
- Team-focused culture that promotes innovation and ownership
- Access to cutting-edge investment technology and market leadership
- PTO and volunteer time off
- Defined and undefined career pathways: grow your own way
- Work-from-home Fridays
- Work-from-anywhere flexibility for up to 3 weeks per year
- Parental leave
Salary Range
$144,000.00 - $204,000.00This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health/vision/dental insurance, 401(k), PTO, parental leave, and medical leave, STD/LTD insurance benefits. Clearwater Analytics is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
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