General Marketing salary in Boston
Employer-stated pay · updated Sep 12, 2026
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General Marketing pay in Boston is measured from 106 postings where the employer stated pay. The best-evidenced figure is entry-level, where 55 postings put the middle half between $53,000 and $79,000, with a median of $58,000.
Pay moves with seniority here: entry-level around $58,000, mid-level around $100,800, senior around $152,500, lead around $192,000.
Against the 100 other measured markets for general marketing at entry-level, this sits below 40 of them; Mountain View leads at $160,000.
1 of these ranges rests on fewer than 10 postings, so read it as a strong hint rather than a benchmark; the sample column shows exactly what backs each number.
45 general marketing roles are open in Boston right now, 27 listing pay.
| Level | Market range | Median | Sample |
|---|---|---|---|
| Entry | $53,000 – $79,000 | $58,000 | 55 |
| Lead | $188,852 – $224,500 | $192,000 | 9 |
| Mid | $79,013 – $136,350 | $100,800 | 22 |
| Senior | $123,750 – $172,225 | $152,500 | 20 |
Ranges span the 25th to 75th percentile of employer-stated base pay for the level. Median is the 50th percentile. Sample is the number of postings measured.
Open general marketing roles in Boston · 27 with stated pay
Pay marked e is our estimate. Everything else is the employer's own figure.
Associate Director, US HCP Peer-to-Peer Marketing, GMG & NMOSD, Rare Neurology AstraZeneca · Boston New $151,081–$226,622 3d ago 
On Premise Marketing Manager Red Bull · Boston New $92,000–$138,000 3d ago 
Marketing Associate Alphabe Insight Inc · Boston $59,000–$65,000 12d ago Marketing & Sales Operations Lead Nexthink · Boston $140,000–$175,000 2w ago Integrated Marketing Specialist DraftKings · Boston $89,600–$112,000 3w ago Integrated Marketing Specialist DraftKings (Employee Referral Portal) · Boston $89,600–$112,000 3w ago 
Senior ABM Marketing Manager Datadog · Boston $125,000–$167,000 3w ago Senior Procurement Analyst, Marketing DraftKings · Boston $79,400–$99,300 4w ago Senior Procurement Analyst, Marketing DraftKings (Employee Referral Portal) · Boston $79,400–$99,300 4w ago Promotional Marketing Specialist Alphabe Insight Inc · Boston $51,000–$56,000 4w ago Global Sourcing Manager, Marketing Hasbro · Boston $109,400–$164,200 4w ago Marketing Associate Alphabe Insight Inc · Boston $50,000–$55,000 4w ago Marketing Coordinator Hbpublishing · Boston $55,000–$65,000 4w ago 
Director, Corporate Marketing Recorded Future · Boston $187,000–$262,000 4w ago 
Experiential Marketing Specialist Bevi · Boston $70,550–$87,150 5w ago Procurement Business Partner, Marketing DraftKings · Boston $105,800–$132,300 5w ago Procurement Business Partner, Marketing DraftKings (Employee Referral Portal) · Boston $105,800–$132,300 5w ago 
B2B Marketing Specialist CarGurus · Boston $71,000–$88,000 6w ago Senior Marketing Associate - TV & Streaming RUE GILT GROUPE · Boston $77,000–$87,000 6w ago 
Senior Device Sales Marketing Manager roku · Boston $255,000–$330,000 6w ago 
Senior Marketing Manager Berklee · Boston $95,000–$125,000 8w ago Sr. Strategic Sourcing Lead, Marketing Hcrb · Boston $93,000–$147,000 2mo ago Sr. Sourcing Group Manager, Marketing & POS Hcrb · Boston $131,000–$212,000 2mo ago Director, Financial Planning & Analysis (Sales and Marketing) Mymoose · Boston $163,200–$220,800 3mo ago QNX- Senior Product & Industry Marketing Manager (Robotics & Embedded Systems) BlackBerry · Boston $131,200–$184,500 4mo ago Marketing Strategy Coordinator Alphabe Insight Inc · Boston $57,000–$60,000 9mo ago Marketing Manager, Global Flagship Retail New Balance · Boston New In listing 3d ago Senior Manager, Marketing US Distalmotion SA · Remote · US $123,750–$172,225e 5d ago Junior Marketing Specialist (Remote) Jitterbit · Remote · US $53,000–$79,000e 10d ago Junior Marketing Coordinator Alphabe Insight Inc · Boston $53,000–$79,000e 2w ago Senior Associate, Private Wealth Client Marketing HarbourVest · Boston $123,750–$172,225e 5w ago Marketing Manager Newfire Global Partners · Remote · US $79,013–$136,350e 6w ago Marketing Coordinator Newfire Global Partners · Remote · US $79,013–$136,350e 6w ago Marketing Manager, Diagnostics Beacon Biosignals · Remote · US $79,013–$136,350e 6w ago Marketing Technology, Automation, and Operations Specialist Shift Technology · Boston $79,013–$136,350e 2mo ago Marketing Manager, Specialty Markets Boston Imaging · Remote · US $79,013–$136,350e 10mo ago Global Portfolio Marketing Leader GearUp2Success · Remote · US $79,013–$136,350e 16mo ago Summer 2025 PAID Internship In France, PR, Fashion, Art, Business, Marketing Study Abroad Europe · Boston $53,000–$79,000e 23mo ago Marketing Coordinator rosebud · Boston $79,013–$136,350e 79mo ago Marketing Specialist Integrated Resources INC · Boston $79,013–$136,350e 118mo ago Marketing Lead Management Specialist Collabera · Boston $123,750–$172,225e 124mo ago Marketing assistant Collabera · Boston $53,000–$79,000e 128mo ago Senior Project Manager (Business / Marketing) PSG Global Solutions · Boston $123,750–$172,225e 128mo ago Marketing Assistant Collabera · Boston $53,000–$79,000e 128mo ago