Brand Manager, CA! Core
At a glance
Manager-level Brand Marketing role at Mdlz. Shanghai · full-time.
Pay not stated Brand Manager salary
growthroles summary, based on the employer's posting.
What you'll do
- Put the designated brands’ strategy into practice with global and regional teams, supporting growth and business goals
- Shape product and packaging work, pricing approaches, and integrated communications and media activity
- Recommend commercial plans and help build marketing plans around revenue, profit, and share goals
- Use consumer insight and brand positioning to develop integrated communications and 360-degree campaigns
What you bring
- You bring marketing experience, preferably in fast-moving consumer goods
- You understand consumers and can connect that insight to the brands and business
- You can deliver work independently, influence stakeholders, and balance analytical and creative thinking
- You can present a persuasive story and carry projects from design through completion
Who this fits
This manager-level role suits someone who can work independently while influencing stakeholders across teams. The role is based in Shanghai, and relocation support is unavailable.
From the employer
Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
Collaborating with cross-functional global and regional teams, you implement brand strategy that is aligned with our brand vision to drive sustainable growth and to deliver business objectives. You also support profit and loss management and future business development plans and objectives, including new product development and platform opportunities
How you will contribute
You will work with others to execute the brand strategy for designated brands, develop product and packaging initiatives, implement pricing strategies, and plan and execute integrated marketing communication and media plans. You will also provide recommendations for integrated commercial plans and provide input and support in the development and execution of marketing plans to ensure they meet revenue, profit targets, sharing objectives and monitoring performance. Based on your strong understanding of consumer insights, brand strategy and positioning, you ill help develop integrated marketing communications and 360 degree campaigns.
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
- Delivering results
- Marketing preferably in the fast-moving consumer goods sector
- Our brands and business with a clear understanding of our consumers
- Delivering results autonomously and influencing stakeholders
- Analytical skills and a creative mindset—a balance of commercial and strategic acumen
- Presenting a story in an inspiring and convincing manner
- Project management from design to completion with an action orientation
More about this role
What you need to know about this position:
What extra ingredients you will bring:
Education / Certifications:
Job specific requirements:
Travel requirements:
Work schedule:
No Relocation support available
Business Unit Summary
Mondelēz International entered the China market in 1984. Headquartered in Shanghai, Mondelēz Greater China is a leading company in the snacks business, including biscuits, Chocolate, candy & gum, and beverages. With over 4,000 employees, Mondelēz has established manufacturing plants in East, South and North China as well as a Global Biscuit R&D Technical Center in Suzhou. The Chinese name Yi Zi (亿滋) represents the company’s vision to bring an abundance of deliciousness to consumers.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.