Product Marketing Engineer | Protection Diodes

Edbz Open · verified Sep 10, 2026

Dallas Full-time Mid-level Product Marketing

Mid-level Product Marketing role at Edbz. Dallas · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build plans, strategies, and forecasts for assigned product lines
Convert DIN opportunities into DWINs while preserving profitability and growing NR
Stay close to top-tier customers and account managers to uncover opportunities
Shape product positioning, messaging, adjacent-market plans, and competitive responses
Run marketing work across each new-product stage and keep teams aligned on launches, pricing, and campaigns

What you bring

A bachelor's degree in electrical engineering
At least three years of relevant experience
Strong written and verbal communication with sound analytical and problem-solving ability
Skill in building relationships with internal and external stakeholders
Effective teamwork, initiative, and time management for on-time delivery

Who this fits

This is a mid-level, full-time role for someone comfortable working with customers, account managers, sales, applications, and other functions. You’ll fit well if you can learn new systems quickly, manage product activity across its lifecycle, and push opportunities through to results. The listing places the role in Dallas, United States.

From the employer

Change the world. Love your job.

The Product Marketing Engineer (PME) is responsible for developing business plans, marketing strategy and forecasts for assigned product lines. The PME maintains current status of customer requirements for existing and future products. In this role, the PME identifies, evaluates and recommends marketing opportunities consistent with product line objectives.

Responsibilities include:

Drive DINs to DWINs to grow NR while maintaining profitability
Maintain close relationships with top tier one customers and the respective account managers to understand opportunities
Develop product positioning and messaging that differentiates the products in the market, including finding adjacent markets and customers
Plan, manage and execute all marketing activities during the life cycle of a new product (Pre RTM, at RTM and post RTM)
Review competitive landscape and building strategies to address gaps
Interface with customers and TI field sales/applications to support DINs
Follow up weekly and monthly on opportunities; from price escalations, customer visits, sampling activity, etc.
Collaborate and communicate the product strategies effectively to cross functional teams - price, campaigns, internet marketing, launch etc.

Minimum requirements:

Minimum education (i.e., bachelor's degree in electrical engineering)
3+years of relevant experience

Preferred qualifications:

Ability to establish strong relationships with key stakeholders critical to success, both internally and externally
Strong verbal and written communication skills
Ability to quickly ramp on new systems and processes
Demonstrated strong interpersonal, analytical and problem-solving skills
Ability to work in teams and collaborate effectively with people in different functions
Ability to take the initiative and drive for results
Strong time management skills that enable on-time project delivery