Growth Associate
Entry-level Growth Marketing role at AI Digital. Atlanta · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- Research target accounts and decision-makers, then run outreach by phone, email, and social channels
- Visit agencies in person each week and use collateral and gifting to build high-touch relationships
- Travel to assigned markets each month for local business development and expanded presence
- Keep prospecting activity and pipeline records current in HubSpot CRM
- Help Growth Directors move opportunities forward and coordinate with Planning, Growth, and Business Development
What you bring
- Two to four years in B2B sales or business development across media, advertising, AdTech, MarTech, or related fields
- Hands-on new-business experience spanning research, outbound contact, qualification, relationships, and pipeline creation
- Clear communication and relationship skills for working with decision-makers and agencies
- A self-directed, results-focused approach to managing activity against business development targets
- CRM, prospecting, and AI-tool experience, with HubSpot, Salesforce, Apollo, Outreach, ZoomInfo, or LinkedIn Sales Navigator preferred
Who this fits
You’ll fit if you can independently build relationships, create qualified opportunities, and manage a structured prospecting rhythm. The role involves weekly agency visits, monthly travel to assigned markets, and collaboration across several growth-focused teams. It is open only to applicants in the listed U.S. regions, including Atlanta is not among the stated eligible locations.
From the employer
Identify and engage potential customer accounts and key decision-makers through thorough research.
Execute omni-channel outreach via phone, email, and social platforms to build relationships and schedule Discovery Calls/Demos for the Growth Team.
Conduct weekly in-person prospecting visits to agencies, leveraging physical collateral and professional gifting to establish high-touch relationships.
Travel monthly to designated markets to execute localized business development and expand the company’s physical presence.
Track and report all activities in HubSpot CRM to ensure seamless pipeline management.
Utilize a suite of sales tools (HubSpot CRM, Apollo/Outreach, ZoomInfo, Winmo, Goody, LinkedIn Sales Navigator) to optimize prospecting efforts.
Support Growth Directors in advancing deals beyond the initial Discovery Call/Demo, ensuring smooth progression through the sales funnel.
Collaborate cross-functionally with Planning, Growth, and Business Development teams to align sales strategies and maximize impact.
Curate and share relevant LinkedIn content to enhance personal branding and increase company visibility within the professional network.
2-4 years of experience in B2B sales or business development in media, advertising, programmatic, broadcasting, digital media, AdTech, MarTech, or related industries.
Strong experience in new business development, including prospect research, outbound outreach, relationship building, qualification, and pipeline generation.
Strong communication and relationship-building skills, with the ability to engage decision-makers and develop relationships with prospective clients and agencies.
Demonstrated ability to generate qualified opportunities and work toward measurable business development or pipeline targets.
Self-motivated, proactive, and results-oriented, with the ability to manage prospecting activity and priorities independently.
Readiness to travel for agency visits, industry events, client meetings, and other business development activities.
Hands-on experience with CRM, prospecting, and AI tools; experience with HubSpot, Salesforce, Apollo, Outreach, ZoomInfo, or LinkedIn Sales Navigator is preferred.
Location & Eligibility
This role is open to applicants from:
Chicago, IL
Los Angeles, CA
Sacramento, CA
Las Vegas, NV
Phoenix, AZ
Boise, ID
San Francisco, CA
St. Louis, MO
Portland, OR
Omaha, NE
Albuquerque, NM
Des Moines, IA
Denver, CO
Please note that we’re unable to consider applications from outside these regions.
Thanks for your understanding!
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