General Marketing salary in San Diego
Employer-stated pay · updated Oct 10, 2026
Live general marketing jobs in San Diego All general marketing ranges AlexandriaAlpharettaAmsterdamArlingtonAtlantaAustin
General Marketing pay in San Diego is measured from 52 postings where the employer stated pay. The best-evidenced figure is entry-level, where 28 postings put the middle half between $57,000 and $82,000, with a median of $66,000.
Pay rises with seniority here: the medians run entry-level $66,000 and mid-level $85,000. Moving from entry-level to mid-level is worth roughly 29% more.
Against the 100 other measured markets for general marketing at entry-level, this sits below 25 of them; Mountain View leads at $160,000.
2 of these ranges rest on fewer than 10 postings, so read them as a strong hint rather than a benchmark; the sample column shows exactly what backs each number.
25 general marketing roles are open in San Diego right now, 18 listing pay.
| Level | Market range | Median | Sample |
|---|---|---|---|
| Entry | $57,000 – $82,000 | $66,000 | 28 |
| Mid | $75,100 – $107,875 | $85,000 | 14 |
| Senior | $97,500 – $177,500 | $102,500 | 5hint |
| Lead | $175,000 – $242,500 | $238,150 | 5hint |
Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.
Ranges span the 25th to 75th percentile of employer-stated base pay for the level. Median is the 50th percentile. Sample is the number of postings measured.
Open general marketing roles in San Diego · 18 with stated pay
Pay marked e is our estimate. Everything else is the employer's own figure.
this job's payour estimatewhere most pay sits here, $90,000–$285,000scale $50,000–$400,000
Technical Marketing Specialist - AI Solutions | Engineer Track Integrant · San Diego New $50,000–$65,000 3d ago Marketing Strategy Associate - Retail (San Diego & West Coast) Holman · San Diego $72,950–$103,955 5d ago 
Marketing/Proposal Coordinator Clark · San Diego $70,500–$80,000 11d ago 
Marketing Advisory Manager (PLS, TMT, FS) PwC · NY-New York $99,000–$232,000 2w ago Marketing Advisory Senior Manager (PLS, TMT, FS) PwC · NY-New York $124,000–$280,000 2w ago 
Marketing Manager, Audience Growth (R5967) Shield AI · San Mateo $130,000–$190,000 2w ago AVP, Integrated Marketing Marvell · San Diego $216,500–$320,350 3w ago 
Senior Director, Marketing & Launch Lead, Pegtibatinase Travere Therapeutics · San Diego $219,000–$285,000 5w ago 
Marketing Senior Manager - Life Sciences Cooley · San Diego $200,000–$240,000 5w ago 
Senior Director, Marketing Finance Resmed · San Diego $215,000–$270,000 6w ago Associate Director, FILSPARI HCP Marketing Travere Therapeutics · San Diego $150,000–$195,000 8w ago Geo Marketing Manager - SoCal/Rockies Cooley · Los Angeles $115,000–$160,000 2mo ago Sr. Director, Product & Technology Marketing— Optical & Data Center Systems Marvell · Santa Clara $199,090–$298,200 3mo ago Sr. Director, Product & Technology Marketing— Custom Cloud & XPU Solutions Marvell · Santa Clara $199,090–$298,200 3mo ago Sr. Director, Product & Technology Marketing— Connectivity Components & Ecosystem Marvell · Santa Clara $199,090–$298,200 3mo ago 
Marketing Coordinator Symmetrio · San Diego $90,000–$110,000 3mo ago 
Marketing Coordinator - Conferences & Events Axos · San Diego New $75,100–$107,875e 1d ago 
Marketing Coordinator Sony · San Diego New $75,100–$107,875e 3d ago 
Client Marketing Manager anonm · San Diego $75,100–$107,875e 2w ago 
Marketing Specialist mgproperties · San Diego $75,100–$107,875e 3w ago 
Marketing Associate Navaide · Arlington $45,000–$109,000e 5w ago Sr. Marketing Specialist, Strategy Axos · San Diego $97,500–$177,500e 6w ago Marketing Coordinator Axos · San Diego $75,100–$107,875e 7w ago 
