Marketing Specialist
At a glance
Mid-level General Marketing role at Tripadvisor. Hamburg · full-time · no salary stated · we estimate €42,000–€48,000.
Tripadvisor has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Use business data to spot performance gaps and build reports, dashboards, and recommendations for leaders
- Shape sales territory priorities across DACH by assessing market potential and assigning areas to teams
- Improve restaurant listings and merchandising, while helping plan and forecast business activity
- Coordinate local marketing work, including influencer tracking, partner events, and community activations
- Run commercial and marketing projects with clear milestones, progress tracking, and follow-through
What you bring
- You bring two to four or more years in marketplace operations, commercial analytics, marketing operations, or a related hybrid role
- You work confidently with complex data and have advanced skills in Excel and Google Sheets
- You speak and write German and English fluently, and understand at least one DACH market
- You can present analysis clearly to technical and non-technical audiences and coordinate project timelines and stakeholders
Who this fits
This role suits someone who combines hands-on analysis with commercial and local marketing execution. German and English fluency and familiarity with at least one DACH market are essential. The role offers two home-office days per week, plus up to four additional weeks of remote flexibility during summer and December.
From the employer
Marketing Specialist - Restaurant Offer Analyst
Join our Movement and Champion Restaurant Culture! 💚
At TheFork we believe that the best things in life happen around the table.
As the leading restaurant booking platform in Europe, we connect the broadest community of loyal diners with the world’s favorite restaurants. Powered by innovation and a deep passion for the restaurant industry, we create unique dining experiences across 11 countries.
We’re part of the Tripadvisor Group and proud to be building a diverse, people-first culture where “respect”, “ownership”, “growth” and “better together” values thrive.
If you’re passionate about food, technology, and making a real impact, your seat at the table is ready.
What you will do:
Analyze business performance and uncover areas for improvement using data
- Create reports, dashboards, and insights for internal stakeholders and leadership
- Support strategic planning and forecasting with data-driven recommendations
- Collaborate with cross-functional and B2B teams to align analytics with business goals
- Define territory plans by analyzing market potential and assigning priority areas to sales teams across DACH
- Optimize restaurant content and merchandising on the platform
- Lead and support special projects and initiatives, ensuring clear tracking and results
- Lead and support ad-hoc commercial and marketing projects, ensuring clear milestones and tracking
- Coordinate and assist with local marketing initiatives, including influencer campaign tracking, local partner events, and community activations
Who you are:
- 2-4+ years of experience in Marketplace Operations, Commercial Analytics, Marketing Operations, or a related hybrid role
- Strong analytical skills with a proven ability to work with complex datasets
- Advanced proficiency in Microsoft Excel and Google Sheets → you’re someone who truly loves spreadsheets and uses them effectively
- Solid understanding of business analytics principles and KPIs
- Comfortable leveraging AI tools (e.g., Gemini, ChatGPT, Claude) to optimize workflows, content creation, and analysis
- Excellent communication skills – able to present findings in a clear and compelling way to both technical and non-technical audiences
- Detail-oriented with strong organizational and problem-solving skills
- Experience or familiarity with project management, including handling timelines, milestones, and stakeholder coordination
- Fluent in written and spoken German and English (essential for translations and local market execution). French is a strong plus.
- Strong local understanding of the DACH landscape (at least in one of the countries for Germany and Austria, we can help you with the rest)
You Can Impress With These Additions
- Experience with tools like Salesforce / Snowflake / Tableau / Notion / Looker Studio
- Familiarity with SQL or other query languages
- Exposure to financial modeling or forecasting
- Previous experience working in the restaurant industry
- Knowledge of data warehousing or database structures
What we offer you:
😄 An awesome team with loads of experience and yearly meet-ups
🏠 A permanent contract
⚖️ Flexible working environment (2 days home office per week + up to 4 total weeks additional flexibility during the summer period and in December to work fully remotely)
💸 Competitive fixed salary and bonus
🌎 International teams and a multicultural environment spanning 10 offices across Europe
🤝Highly inclusive working environment
🤸♀️ Lifestyle benefits that can be used to reimburse expenses related to physical and leisure activities, family support, travel etc
🥗Lunch vouchers to make your quality time with your colleagues worthwhile (or use it during home office for some selfcare time)
🎓 Continuous learning and development programs
😌 Free access to the Calm app to help you build resilience wherever you are in your mental health journey
🐣Dedicated parental leave and caregiver leave policies (12 weeks fully paid)
👩🦽 Life & Disability Insurance at no cost to the employee
👴 Attractive pension plans
🎤 Team building events
We believe that we are better together, and we welcome you for who you are. We endeavor to ensure that everyone - regardless of ability, age, socio-economic & cultural background, ethnicity, faith, gender, gender expression, gender identity, ideology, national origin, race, sexual orientation, marital status, or any characteristic protected under applicable law -has the opportunity to reach their full potential. At TheFork, we want you to bring us your unique perspectives and experiences, so we can collectively continue disrupting the restaurant industry and go from good to great.
TheFork is committed to a fair recruitment process. If you have special needs and require reasonable support during your application, interview, or participation in the selection process due to health conditions or disability, please direct your inquiries to AccessibleRecruitment@TheFork.com. Our HR team will review the request and respond accordingly.