Partnerships Manager
At a glance
Manager-level Channel & Partnerships role at Red Bull. Elsbethen · full-time.
In listing Partnerships Manager salary
growthroles summary, based on the employer's posting.
What you'll do
- Run a portfolio of strategic partners, serve as their daily contact and turn agreed sponsorship rights into valuable programmes
- Build activation plans across content, digital, social, events, hospitality, athlete access and brand campaigns
- Set partnership goals and KPIs with partners, then use performance data to improve activations and prepare reviews
- Lead partner projects from brief to post-project review, coordinating internal teams and global Red Bull groups
- Manage agreed activation budgets and work with Partnership Sales on new business and partner collaboration opportunities
What you bring
- At least three years in partnerships, sports or brand marketing, or international account management
- Fluent English and German, plus experience handling major brands or complex partner accounts
- You understand integrated marketing and can assess partnership results using KPIs, data and insights
- You bring strong project management, stakeholder influence and commercial judgment around partnership value
Who this fits
This manager-level role suits someone who can independently run complex partner accounts and work confidently with senior contacts. You’ll be based on-site in Elsbethen and represent the team at meetings, races and industry events internationally.
From the employer
Are you ready to help make cycling bigger? Can you turn sponsorships into powerful partnerships?
At Red Bull Pro Cycling, we challenge conventions, push the boundaries of professional cycling and grow the sport beyond its traditional audiences. As a Partnerships Manager, you’ll manage and develop a portfolio of strategic partners, turning sponsorships into impactful, mutually valuable platforms for fans, athletes, brands and the wider cycling community.
You’ll act as a strategic business partner to your accounts, translating their marketing objectives into compelling stories, innovative activations and integrated programmes.
360° PARTNERSHIP MANAGEMENT
You’ll take ownership of a portfolio of strategic partners and serve as their primary day-to-day contact. By building trusted relationships across partner organizations, from operational contacts to senior decision-makers, you’ll develop a deep understanding of their businesses, brands, audiences and marketing objectives. You’ll translate contractual rights into meaningful partnership programmes, while identifying opportunities for additional value, upselling, retention and renewal.
STRATEGY, ACTIVATION AND STORYTELLING
You’ll turn our vision, “We Make Cycling Bigger”, into compelling opportunities for partners. Working beyond traditional sponsorship assets, you’ll develop integrated activation plans across content, digital, social media, experiences, hospitality, events, athlete access and brand campaigns. You’ll connect partner objectives with key moments across the cycling calendar and the wider Red Bull Pro Cycling ecosystem.
PARTNERSHIP PERFORMANCE AND VALUE
Together with partners and internal stakeholders, you’ll define clear objectives and KPIs for partnership activities. You’ll use data, insights and learnings to evaluate performance, improve activations and create meaningful partnership reviews and reports. You’ll also develop case studies and identify best practices that can strengthen the wider partnership portfolio.
CROSS-FUNCTIONAL DELIVERY
You’ll lead partnership projects from briefing and planning through execution and post-project evaluation. Working closely with Marketing, Content, Social Media, Communications, Events, Hospitality, Sports, Operations and global Red Bull entities, you’ll coordinate delivery and create transparency around partner activities. You’ll act as the internal voice of your partners while protecting the strategic priorities of Red Bull Pro Cycling.
COMMERCIAL DEVELOPMENT
You’ll support the Head of Partnerships and the wider Commercial Team in evolving our partnership strategy, proposition and ways of working. You’ll contribute market intelligence, collaborate with Partnership Sales on new-business opportunities, manage agreed activation budgets and identify opportunities for partners to collaborate within a powerful and progressive brand network around the team.
REPRESENTATION AND TEAM CONTRIBUTION
You’ll represent Red Bull Pro Cycling at partner meetings, races, events and industry occasions internationally. As an active member of the Commercial Team, you’ll contribute ideas, share best practices and help build an ambitious, collaborative and high-performing team.
Minimum 3 years of relevant experience in partnerships, sports marketing, brand marketing or international account management
Fluent in English and German; additional languages are an advantage
Proven experience managing major brands or complex partnership accounts
Strong understanding of integrated marketing, including content, digital, social media, experiential marketing and brand activation
Strong commercial awareness and an understanding of partnership rights, value creation and return on investment
Experience defining KPIs and using data and insights to evaluate partnership performance
Excellent stakeholder management skills and confidence working with senior internal and external decision-makers
A proactive, solution-oriented and entrepreneurial mindset
Excellent project management capabilities, with a high level of autonomy
Demonstrated ability to champion ideas, influence stakeholders and remain resilient when constructively challenged
Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is € 2.362 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.
As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.
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