growthroles

Production Director - Brand Marketing Strategy Department, Marketing Division

Rakuten global.rakuten.com Open · verified Sep 23, 2026
Tokyo Full-time Director Brand Marketing

At a glance

Leadership Brand Marketing role at Rakuten. Tokyo · full-time.

Pay not stated Brand Marketing salary

RoleBrand Marketing
SeniorityDirector
LocationTokyo
EmploymentFull-time
PostedAug 21, 2026 · 4w ago
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Plan sales promotions with designers for Rakuten Mobile creative projects
  • Turn concepts into rough creative drafts and align them across teams
  • Track project schedules, budgets, and performance measures
  • Guide work across packaging, store materials, advertising, sponsorships, store design, and branded items

What you bring

  • Professional experience directing or designing at an advertising agency or production company
  • Background in in-store promotions and advertising communications, across offline and online work

Who this fits

This role suits a director or designer who can shape concepts while coordinating schedules, budgets, and KPIs. You will work with designers and multiple teams on both physical and media-based creative. Fluent Japanese and intermediate English are specified.

From the employer

Job Description:

Business Overview:

The Marketing Division leads brand, creative, marketing, and membership as a cross-group organization with a mission to expand Rakuten Group's membership value and ecosystem of over 70 services.

We believe that the mobile domain is a platform that plays a fundamental role in the ecosystem, and as the Marketing Division, we are further promoting collaboration with Rakuten Mobile.

Department Overview:

The Brand Creative Strategy Department is responsible for the development of all the creative products that customers see and hold in their hands in the Rakuten Mobile business.

It has already been 3 years since we started our service, but we are constantly improving our branding area while keeping an eye on market trends (user trends). We have a wide range of ages among our team members, and we have a team environment where we can always discuss things with each other. We are a department where you can enjoy a sense of accomplishment and an environment where you can create better products one project at a time without inertia or giving up.

Position:

Why We Hire

Additional hiring to strengthen the creative area in line with the expansion of mobile business (business expansion).

Position Details

In the role of director, you will work together with designers to develop the creative products that customers will see and hold in their hands in the Rakuten Mobile business.

- Planning of sales promotion

- Create rough draft for creative products and build consensus with each team

- Schedule progress management

- Budget management

- KPI management

The creative areas we work on as a team are as follows.

- Product packaging design

- In-store promotional materials

- Advertising media

- Sponsorship of sports projects

- Store design and crew wear

- Brand items other than the above

Mandatory Qualifications:

Experience as a designer or director at an advertising agency or production company

Desired Qualifications:

Experience in in-store sales promotion and advertising communications (multiplayers will be welcomed, both offline and online)

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#marketingdiv

Languages:

English (Overall - 2 - Intermediate), Japanese (Overall - 4 - Fluent)

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