Marketing Specialist - IVD

Mindray Open · verified Sep 18, 2026

Tunis Mid-level General Marketing

Mid-level General Marketing role at Mindray. Tunis.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build and carry out marketing plans for IVD products
Research the market and competitors to uncover trends and opportunities
Present IVD products to healthcare professionals and create sales support materials
Help launch products, coordinate teams, and track campaign results for improvements
Train distributor teams and customers while developing KOL and partner relationships

What you bring

A bachelor’s degree in life sciences, biomedical engineering, pharmacy, or a related discipline
Two to five years in IVD product work or a comparable position
Strong analysis, communication, presentation, and project management skills
Comfort with Microsoft Office and digital marketing tools
Fluency in French and English, with the ability to work independently across several projects

Who this fits

You’ll suit work that combines healthcare product marketing, market analysis, sales collaboration, presentations, training, and relationship building. Experience in healthcare, medical devices, diagnostics, or laboratories is preferred, as is familiarity with product lifecycle management. The role is based in Tunisia or Algeria.

From the employer

We are looking for a highly motivated and strategic IVD Product Marketing Specialist to join our growing team in Tunisia. The ideal candidate will be responsible for developing and executing marketing strategies that drive product awareness, customer engagement, and business growth.

Key Responsibilities

Develop and implement product marketing plans.
Conduct market research and competitive analysis to identify opportunities and market trends.
Promote and present IVD products to healthcare professionals.
Collaborate with sales teams to develop promotional materials and sales tools.
Support product launches and coordinate cross-functional activities.
Monitor campaign performance and provide actionable insights for optimization.
Organize product training sessions for distributors teams and customers.
Build strong relationships with key KOLs and partners.

Qualifications

At least Bachelor's degree in Life Sciences, Biomedical engineering, Pharmacy or a related field.
Minimum 2–5 years of experience in IVD products or a similar role.
Strong analytical and communication skills.
Excellent presentation and project management abilities.
Proficiency in Microsoft Office and digital marketing tools.
Ability to work independently and manage multiple projects simultaneously.
Fluency in French and English is required; additional languages are a plus.

Preferred Skills

Experience in the healthcare, medical device, diagnostics, or laboratory industry.
Knowledge of product lifecycle management and market analysis.
Experience working closely with sales and technical teams.

Base country: Tunisia or Algeria