Microsoft Collaboration Alliance Manager
At a glance
Manager-level Channel & Partnerships role at Hp (Exteu Ac Careersite). Sant Cugat del Valles · full-time.
Pay not stated Channel & Partnerships salary
growthroles summary, based on the employer's posting.
What you'll do
- Set the shared Microsoft go-to-market direction and turn it into an annual business plan
- Choose target markets, customers and solutions, then identify where the partnership can grow
- Run joint campaigns, demand generation, launches, events and customer engagement
- Steer Microsoft funding and co-marketing spend, tracking its use and return
- Bring sales, marketing, product and channel teams together to build pipeline and track alliance results
What you bring
- A bachelor's or master's degree in marketing, business, computer science or a related field
- Strong technology-sector experience in alliances, business development, sales, category work or partner management
- A track record of building joint go-to-market plans and business plans with strategic partners
- Experience handling partner marketing, funding and events, plus strong negotiation skills
Who this fits
This manager role suits someone who can set partnership strategy and also carry plans through execution, with commercial judgment and the ability to influence across teams. Microsoft partner experience is an advantage. The role is based in Sant Cugat del Vallès, Spain, includes 25% travel, and offers no relocation.
From the employer
Description -
Collaboration Alliance Manager owns and develops the strategic alliance with Microsoft, driving joint business growth through an integrated GTM strategy, marketing investment, events and sales activation.
Key Responsibilities:
- Develop and execute the joint Microsoft GTM strategy and annual business plan.
- Define priority markets, customers, solutions and joint growth opportunities.
- Build and manage the joint marketing plan, including campaigns, demand generation and product launches.
- Own Microsoft funding and co-marketing investments, ensuring effective allocation, utilization and ROI.
- Define and coordinate the joint events and customer engagement calendar.
- Drive alignment between Microsoft and internal sales, marketing, product and channel teams.
- Enable joint selling and pipeline generation, connecting field teams around priority opportunities.
- Establish KPIs and governance to track pipeline, revenue, marketing impact and overall alliance performance.
Education and Experience:
- Bachelor's or Master's Degree in Marketing, Business Administration but also Computer Science or similar
- Experience of working with Microsoft as a partner would be a big advantage
Profile Requirements:
- Strong experience in strategic alliances, business development, sales, category or partner management within the technology industry.
- Very strong negotiation skills.
- Proven ability to develop and execute joint GTM and business plans with strategic partners.
- Good understanding of the Microsoft ecosystem, collaboration solutions and partner sales motions.
- Experience managing marketing programs, partner funding and events.
- Strong commercial mindset, with the ability to translate partnership initiatives into pipeline and revenue growth.
- Excellent stakeholder management, influencing and communication skills across complex organizations.
- Ability to combine strategic thinking with hands-on execution.
Success Measures:
- Joint pipeline and revenue growth
- Funding utilization and ROI
- Marketing and event-generated pipeline
- Sales engagement and joint opportunity execution
- Strength of the strategic Microsoft relationship
Job -
SalesSchedule -
Full timeShift -
No shift premium (Spain)Travel -
25%Relocation -
NoEqual Opportunity Employer (EEO) -
HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.
For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"