Business Development Specialist (HN)
At a glance
Mid-level Business Development role at Hire Horatio CX. San Pedro Sula · full-time.
Pay not stated Business Development Specialist salary
growthroles summary, based on the employer's posting.
What you'll do
- Research target accounts, their business challenges and decision-makers to find relevant sales opportunities
- Reach prospects by phone, email and LinkedIn with messages tailored to their business needs
- Use hiring activity, company updates and other buying signals to time relevant outreach
- Talk with prospects to assess their needs and fit, then create qualified sales opportunities
- Keep HubSpot records and follow-ups current while working toward qualified-meeting pipeline targets
What you bring
- You have demonstrated experience in outbound sales or business development
- You communicate in English at an advanced, near-native level
- You are proficient with CRM software; experience with prospecting and engagement tools is also expected
Who this fits
This mid-level role suits someone who enjoys outbound prospecting, account research and qualifying opportunities. The position is based in San Pedro Sula, Honduras, and reports to the Senior Business Development Manager. A business degree or a related qualification is preferred.
From the employer
Position Overview:
Horatio is looking for a driven, resourceful, and strategic Business Development Representative (BDR) with a strong hunter mentality to help grow our outbound sales pipeline. Reporting directly to the Senior Business Development Manager, you’ll play a key role in building our outbound sales motion through strategic account research, personalized prospecting, and effective opportunity qualification.
Key Responsibilities:
- Strategic Account Research: Identify and prioritize high-potential accounts aligned with Horatio’s ideal customer profile (ICP). Research company operations, growth initiatives, business challenges, and key decision-makers to uncover opportunities.
- Outbound Prospecting: Execute targeted, multichannel outreach through cold calling, email, and LinkedIn. Develop personalized messaging that connects business challenges with Horatio’s value proposition.
- Opportunity Identification: Leverage buying signals, hiring trends, company news, and market intelligence to identify timely opportunities and develop relevant outreach strategies.
- Lead Qualification: Conduct meaningful conversations to understand prospect needs, assess fit, and generate qualified sales opportunities.
- Pipeline Management: Maintain accurate prospect and activity records in HubSpot, manage follow-ups, and consistently work toward qualified meeting pipeline generation targets.
- Collaboration and Optimization: Partner with Sales and Marketing to refine targeting, messaging, and outreach strategies. Continuously test new approaches and share insights to improve results.
Required Skills/Abilities:
- Advanced, near-native English proficiency.
- Excellent communication and interpersonal skills.
- Strong organizational and time management abilities.
- Proficiency in CRM software. Experience with CRM, prospecting and engagement tools; HubSpot is preferred.
- Results-driven with a passion for exceeding targets and goals.
Education and Experience:
- Experience: Proven experience in outbound sales or business development roles.
- Bachelor's degree in Business or a related field is preferred.
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