Founding GTM Lead
At a glance
Senior Revenue & Sales Operations role at Clera. San Francisco · full-time · $150,000–$190,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Run the full revenue journey, from creating pipeline through expanding and retaining customers
- Test acquisition channels, track outcomes, and put more effort behind approaches that work
- Generate qualified opportunities through inbound and outbound programs, content, partnerships, and events
- Set pricing, packaging, positioning, and sales materials, then build the systems that support execution
- Turn customer and performance data into repeatable go-to-market playbooks
What you bring
- At least four years in a high-growth startup as a founder or GTM, growth, or sales leader
- A record of measurable gains in pipeline creation, conversion, and revenue
- The ability to build repeatable processes from scratch, test them, and adapt quickly
Who this fits
This senior role suits someone who can build and run a go-to-market function hands-on, with strong organization, resilience, and execution. The position is on-site in San Francisco and calls for intensive work, including weekends and extended hours.
From the employer
About the Role
As Founding GTM Lead, you will build and run the go-to-market motion for an early-stage legal technology company. You will turn initial demand into a repeatable revenue engine, owning the systems, positioning, and execution from first touch through customer expansion.
What You'll Do
Own the go-to-market funnel from pipeline generation through customer expansion and retention.
Run rapid experiments across channels, measure results, and scale effective approaches.
Build qualified pipeline through inbound and outbound programs.
Create and distribute content across professional and social platforms, blogs, and other channels.
Develop partnerships with vendors, startups, and community organizations.
Plan events, dinners, conferences, and other activities that build awareness and relationships.
Design client and partner gifting programs that support loyalty and referrals.
Define positioning, messaging, pricing, packaging, and sales collateral.
Build the go-to-market technology stack, including CRM, sequencing, enrichment, and automation tools.
Use customer and performance data to develop repeatable playbooks.
What We're Looking For
At least 4 years at a high-growth startup as a founder or in a leadership role across go-to-market, growth, or sales.
A track record of measurable results in pipeline generation, conversion, and revenue.
A systems-oriented approach, with the ability to build repeatable motions rather than one-off campaigns.
Comfort building from zero, testing ideas, and iterating quickly.
Strong organizational discipline, process rigor, resilience, and execution skills.
Engineering background or significant competitive achievement is a plus.
Willingness to work intensively, including weekends and extended hours.
Compensation & Benefits
Base salary range: $150,000 to $190,000 annually. Equity and visa sponsorship details were not provided.
Location
On-site in San Francisco, California, United States.