Founding Growth Lead
At a glance
Senior Growth Marketing role at Clera. San Francisco · full-time · $60,000–$70,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Build the prelaunch signup list, using signups as your main measure of progress
- Shape messaging around private, hands-free computer use so people understand the need
- Create and distribute social posts, beginning on Instagram and LinkedIn before testing other channels
- Test paid acquisition approaches on a small budget, then put more behind those that bring signups
- Use campaign results to choose and shape your next growth tests
What you bring
- At least two years in growth or marketing at an early-stage startup, building an audience or signup list
- You have grown an audience or waitlist from scratch and can show your own work and results
- You can create social content hands-on and understand how Instagram and LinkedIn spread posts
- You have managed paid acquisition budgets and run fast tests to improve conversions
Who this fits
This senior role suits someone who can build an audience from scratch and work closely with a founder and a small founding team. It is on-site in San Francisco. Visa sponsorship is available.
From the employer
About the Role
Own prelaunch growth for an early-stage consumer AI hardware startup developing a wearable for more private interaction with computers. You will build the waitlist and shape the product story from the ground up, working closely with the founder and a small founding team.
What You'll Do
Build and grow the prelaunch waitlist, with signups as the primary measure of success.
Develop messaging that helps people understand the need for private, hands-free computer interaction.
Create and distribute social content, starting with Instagram and LinkedIn, then testing other channels.
Run quick experiments with a small paid acquisition budget and invest further in approaches that drive signups.
Own campaign distribution and use results to guide the next growth experiments.
What We're Looking For
At least 2 years of growth or marketing experience at an early-stage startup, building an audience or waitlist.
Experience growing an audience or waitlist from zero and clear examples of your individual contributions and results.
Hands-on social content creation and an understanding of how platforms such as Instagram and LinkedIn distribute content.
Experience managing paid acquisition budgets and running rapid conversion experiments.
Comfort working with a small founding team; event planning experience is also useful.
Compensation & Benefits
Base salary: $60,000 to $70,000 annually. Visa sponsorship is available.
Location
On-site in San Francisco, California, United States.