Founding Growth Lead
At a glance
Senior Growth Marketing role at Clera. San Francisco · full-time · no salary stated · we estimate $168,375–$226,750.
Clera has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Grow the pre-launch waitlist and use it as the main signal of traction
- Create and share Instagram and LinkedIn content, then prioritize whichever channels bring signups
- Show potential customers why the problem matters before the product can be bought
- Test growth ideas quickly on a limited paid budget, then expand the ones that perform
- Shape the launch plan, including how you present and deliver early access
What you bring
- You have grown an audience or waitlist, preferably at an early-stage startup
- You understand how social platforms distribute posts and can make engaging content yourself
- You can take ownership in an early-stage setting with little process
Who this fits
This senior role suits someone who can build an audience hands-on and run early growth work directly with the founder. It is full-time and on-site in San Francisco; visa sponsorship is available.
From the employer
About the Role
As Founding Growth Lead, you will build early audience and momentum for a consumer electronics product before launch. Working directly with the founder, you will own the waitlist as the primary growth measure and help shape how potential customers first learn about the problem the product addresses.
What You'll Do
Build and grow the waitlist, treating it as the central measure of pre-launch traction.
Create and distribute content on Instagram and LinkedIn, then focus on the channels that convert.
Make the problem the product addresses tangible to potential customers before the product is available.
Run fast, lean experiments with a small paid budget and scale the approaches that work.
Develop the go-to-market approach, including how early access is offered and communicated.
What We're Looking For
Experience growing an audience or waitlist, ideally at an early-stage startup.
Strong understanding of how social platforms distribute content and the ability to create compelling content directly.
Comfort taking ownership in an early-stage environment with minimal process.
Interest or experience in growth marketing, consumer product launches, community building, or consumer technology is relevant to this work.
Compensation & Benefits
Visa sponsorship is available. No salary range or equity details were provided.
Location
On-site, full-time in San Francisco, California, United States.
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