Sales Development Representative

About CData Software, Inc.

CData is the AI gateway between AI and the systems that run the business. One control point connects agents and individuals to data across hundreds of enterprise systems, grounds every request in company context, governs it down to the record and routes it to the most efficient model. Built on CData's data layer, it delivers accurate answers, governed access and falling cost, whether the user is an agent, an application or a person. CData powers AI workloads for Anthropic, Databricks, Microsoft, Google, Palantir and more than 10,000 customers worldwide.

Headquartered in Chapel Hill, North Carolina, CData has over 500 team members, with offices in North America, Europe, and Asia. We take pride not just in what we build, but in how we build it: together, with curiosity, creativity, and a shared drive to push boundaries. Learn more at www.cdata.com or contact info@cdata.com.

Sales Development Representative

CData is looking for a motivated Sales Development Representative (SDR) to help start conversations with companies that need simple, reliable access to their data. You’ll be the first point of contact for many prospects. Your job is to research target accounts, reach out across email, phone and LinkedIn, qualify interest, and book meetings for our Account Executives. This role suits someone who is curious and resilient, likes learning about technology, and wants to build a career in B2B SaaS sales. You’ll get structured onboarding, ongoing coaching, and a clear view of how strong pipeline turns into revenue.

At CData, the SDR team is where growth begins. Every customer relationship starts with a conversation, and you’ll be the one starting it. Your work will have a direct, visible impact:

• You build the pipeline. The meetings you create become the opportunities our sales team works on and closes, so you’ll be a direct driver of company growth.
• You’re the first voice of CData. How you engage prospects shapes how the market sees us, so you’ll set the tone for a trusted, long-term partnership.
• You bring the market back to us. What you hear from prospects about their challenges, priorities and objections helps Sales, Marketing and Product sharpen our messaging and focus.
• You help connect data and AI. Organizations are racing to put their data to work, including for AI. You’ll help them find out how CData connects their systems so they can move faster.
• You grow with us. Our SDR role is a launchpad. Strong performers build the skills, product knowledge and track record to move into Account Executive and other go-to-market roles.

Responsibilities include but are not limited to:

• Generate leads through cold calling, email outreach, and social selling, to identify and engage with potential customers. Leverage lead generation tools and databases to build a pipeline of qualified leads for the sales team.

• Conduct thorough research to understand prospects' business needs, pain points, and decision-making processes. Qualify leads based on predefined criteria and determine their readiness to engage with our sales team.

• Articulate the value proposition of our products and services to generate interest and curiosity, and secure appointments and demos with the sales team.

• Test and iterate on cadences to optimize response rates, conversion rates, and overall effectiveness of outbound prospecting efforts.

• Align outbound cadences with lead nurturing workflows to maintain consistent messaging and communication across the buyer journey.

• Build and nurture relationships through ongoing communication and follow-up.

• Track and manage leads in our CRM system, ensuring accurate and up-to-date information on lead status, interactions, and next steps. Collaborate closely with sales counterparts to facilitate seamless handover of qualified opportunities.

• A real drive to build a career in sales: high energy, hungry and self-motivated, with a results-first mindset.
• Strong communication and interpersonal skills, with confidence engaging prospects by phone, email, LinkedIn and other channels.
• Strong organizational skills and attention to detail, with the ability to juggle multiple tasks and priorities.
• Adaptability and resilience in a fast-moving, changing environment.
• Comfortable with a flexible schedule. Your markets span Asia-Pacific and Eastern Europe, so no two days look quite the same.
• A BA/BS degree or equivalent practical experience.

Nice to have

• 1+ years in a sales, business development or customer-facing role, ideally in B2B SaaS. Entry-level candidates and recent graduates are welcome to apply.
• A track record of meeting or exceeding targets or quotas, whether in sales, studies, sports or other competitive settings.
• Exposure to the technology, data or software industry.
• Familiarity with Salesforce, Nooks, Gong, LinkedIn Sales Navigator or Seamless.