Outbound Growth Lead
At a glance
Senior Growth Marketing role at Cache Ventures. Remote, United States · no salary stated · we estimate $135,000–$193,850 across the United States.
Cache Ventures has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Build personalized outbound campaigns with AI and automation to create qualified leads and booked meetings
- Launch and evaluate new outbound campaigns each week across multiple channels
- Use HubSpot, Apollo, Clay, LinkedIn Sales Navigator, and Zapier to run growth programs
- Work with marketing on persona-specific copy and assets for mid-market and enterprise buyers
- Share funnel metrics, support growth strategy, and connect sales with marketing
What you bring
- Three to five years in demand generation or outbound growth, preferably in high-growth SaaS
- Hands-on strength with marketing automation tools, analytics platforms, and sales-tech or B2B SaaS products
- A record of creating successful outbound campaigns using AI or other inventive approaches
- Strong copywriting, communication, analytical thinking, and data-led decision-making
- You can work independently with minimal supervision
Who this fits
You’ll suit a senior growth marketer who enjoys testing messaging, applying first-principles thinking, and owning outbound programs end to end. The role covers both Cache Ventures and its portfolio companies, with collaboration across sales and marketing. It is listed as remote in the United States, while the benefits also describe working from anywhere in the world and flexible hours.
From the employer
As the Outbound Growth Lead at Cache Ventures, you will spearhead the outbound pipeline-building initiatives for both our company and our portfolio companies. Your role will involve leveraging multiple channels, experimenting with messaging, and targeting buyer personas within our Ideal Customer Profile (ICP) to continuously build and refine our pipeline. Success in this position requires a passion for applying first principles thinking to develop and implement innovative outbound growth strategies in a market saturated with generic cold outreach campaigns. Utilizing AI, automation tools, and your own expertise, you will aim to construct a pipeline that is 3-5 times larger than that of a typical SDR team.
Responsibilities
- Leverage AI and automation to create highly personalized and relevant outreach campaigns to generate high-quality sales qualified leads and booked meetings.
- Launch and test new outbound campaigns every week.
- Master tools like HubSpot, Apollo, Clay, LinkedIn Sales Navigator, Zapier, and more.
- Smartly utilize multiple data sources, like intent data, website analytics, and more, to optimize campaign performance and drive strategic decisions.
- Collaborate with marketing to produce compelling copy and assets tailored to diverse buyer personas across mid-market and enterprise segments.
- Outreach to potential partners and influencers in the industry to amplify our reach and impact.
- Collaborate on growth strategy across the company, share funnel metrics regularly, and be a liaison between sales and marketing.
- Maintain rigorous budgeting and forecasting for all outbound growth activities.
- Excellent verbal and written communication skills.
- Intelligent with strong analytical problem-solving skills.
- Operate with complete autonomy, requiring minimal to no supervision.
Requirements
- 3-5 years of experience in demand generation/outbound growth, preferably within a high-growth SaaS environment
- Demonstrated expertise in marketing automation tools and analytics platforms
- Have a creative streak exceptional copywriting skills and the ability to communicate complex ideas effectively.
- Proven track record of designing and executing successful outbound campaigns, especially using AI and/or other creative solutions
- Strong analytical skills and a passion for data-driven decision-making
- Prior experience with sales-tech or B2B SaaS products.
- Experience in roles focusing on growth marketing, sales development, account-based marketing, or similar top-of-funnel responsibilities.
Benefits
- Base Salary + Cache Rewards.
- Work from anywhere in the world.
- Loose vacation policy.
- Flexible work hours.
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