Senior Digital Growth Lead - Mexico City
At a glance
Senior Growth Marketing role at Boston Scientific. Benito Juárez.
Pay not stated Growth Lead salary
growthroles summary, based on the employer's posting.
What you'll do
- Build digital plans that connect healthcare professional engagement, patient education and new technology to measurable business outcomes
- Create digital education and engagement work that supports healthcare professionals and improves patient awareness and access to care
- Improve digital journeys from awareness through education to patient actions, specialist connections and consultations where appropriate
- Use funnel data, experiments and dashboards to find improvements in marketing performance
- Turn digital expertise into training, playbooks and repeatable tools for teams and healthcare professionals
What you bring
- At least five years in digital marketing, performance marketing, digital transformation or growth work
- A bachelor’s degree in marketing, business, communications, digital technologies or a related discipline
- Professional working proficiency in both English and Spanish
- Hands-on knowledge of campaign management, SEO/SEM, automation, CRM, analytics and conversion optimization
Who this fits
This senior individual-contributor role suits someone who can lead strategic projects and influence teams across business units, marketing, sales, medical, legal and compliance. Healthcare or MedTech experience is preferred.
From the employer
Additional Locations: N/A
Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance
At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.
WHAT WE’RE LOOKING FOR
We are looking for a strategic, innovative, and results-driven digital marketing professional who can accelerate Boston Scientific’s digital growth by connecting healthcare professional engagement, patient education, emerging technologies, and data-driven strategies with measurable business outcomes.
The ideal candidate combines strong digital marketing expertise with the ability to lead cross-functional initiatives, build scalable digital capabilities, and transform digital interactions into meaningful patient engagement and access to care.
Key Qualifications & Competencies
Strategic Digital Growth Proven ability to design and execute integrated digital strategies aligned with business priorities, driving qualified engagement, demand generation, and measurable conversion outcomes.
Healthcare Professional & Patient Engagement Ability to develop innovative digital education and engagement initiatives that empower healthcare professionals, improve patient awareness, and facilitate access to appropriate care.
Digital Innovation & Emerging Technologies Strong curiosity and practical experience evaluating and implementing AI, marketing automation, CRM, analytics, and emerging digital solutions to address business challenges.
Conversion & Performance Marketing Ability to design, optimize, and measure digital journeys from awareness and education to qualified patient actions, specialist connections, and consultation opportunities, where appropriate.
Data-Driven Decision Making Proficiency in leveraging analytics, funnel metrics, experimentation, and performance dashboards to generate actionable insights and improve marketing effectiveness.
Cross-Functional Leadership & Influence Demonstrated ability to lead complex initiatives, influence stakeholders, and collaborate across Business Units, Marketing, Sales, Medical, Legal, Compliance, and external partners without direct people-management responsibility.
Digital Capability Building & Scalability Experience transforming digital expertise into educational programs, playbooks, tools, and repeatable frameworks that strengthen organizational and healthcare professional digital capabilities.
What Success Looks Like
Success in this role means moving beyond traditional digital marketing metrics to build scalable digital growth capabilities that deliver measurable improvements in HCP engagement, patient education, qualified demand, conversion effectiveness, and business impact.
Requirements
Education: Bachelor’s degree in Marketing, Business, Communications, Digital Technologies, or a related field.
Experience: 5+ years of progressive experience in digital marketing, performance marketing, digital transformation, or growth initiatives; healthcare or MedTech experience preferred.
Technical Skills: Digital campaign management, SEO/SEM, marketing automation, CRM, analytics, conversion optimization, AI-enabled marketing tools, and performance dashboards.
Languages: Professional proficiency in English and Spanish.
Leadership: Proven experience leading strategic projects and influencing cross-functional stakeholders as a senior individual contributor.
Requisition ID: 636781
Boston Scientific transforms lives through innovative medical technologies that improve the health of patients around the world. As a global medical technology leader for more than 45 years, we advance science for life by providing a broad range of high-performance solutions that address unmet patient needs and reduce the cost of healthcare. Our portfolio of devices and therapies helps physicians diagnose and treat complex cardiovascular, respiratory, digestive, oncological, neurological and urological diseases and conditions. Learn more at www.bostonscientific.com and follow us on LinkedIn.
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