Manager, Sales & New Business Development, Industrial Formulators

We are a leading chemical company, with the best teams developing intelligent solutions for our customers, and for a sustainable future.

We connect and develop people with diverse talents all over the world. For you, this means a variety of ways to progress.

Not only your performance but also your personality matter to us, regardless of gender, age, ethnicity, orientation, and background. At BASF, careers develop from opportunities .

Objectives:

• Take the overall sales responsibilities of relevant industry in assigned scope
• Collaborate with Development & Innovation, Marketing team to scout new markets, new application and fully fill the new business development pipeline
• Manage sales and customers to achieve the sales and profit targets
• Implement relevant industry and SBU strategy to support business growth.
• Provide input for account plan, pricing proposal and market intelligence
• Identify potential customers and set up action plan aim towards new business realization

Main Task:

Safety and compliance

• Continuously develop and implement appropriate measures to ensure safety at workplace & during business trips. Develop and implement preventive measures to ensure compliance as defined by company’s Code of Conduct

Key account management

• Plan and manage assigned accounts, including direct accounts/dealers/distributors, to meet sales target and ensure account strategies are implemented consistently
• Manage existing customers CSP, orders entry, delivery and payments relative daily works. Provide accurate sales forecast, supporting efficient planning of products and services
• Initiate the collaboration with other cross functional teams such as marketing, Development & Innovation, PM, SCM to ensure customer satisfaction, e.g. delivery reliability, and achieving business growth.
• Consolidate and analyze data on customer needs, including product application, services requirements, buying cycles, delivery schedules, internal regulations, pricing structure, and credibility profiles to help secure business
• Maintain customer relationship through regular contact, proposals on sales/marketing/technical solutions to establish long term partnerships
• Fast response to customer requests on product info, technical support via coordination with various teams and functions within BASF (technical, customer services, logistic personnel, product management, regulatory affairs, etc.) to solve customer problems/complaints (NCM) and enhance high level of customer satisfaction

New Business development

• Drive new business development in China, including scouting new application, implementing new product launches, concepts and ideas with focus in new industries, coordinating with Development & Innovation, Marketing and duplicating success to other segments
• Research, identify and develop NBD projects/initiatives to increase sales and profitable growth
• Create sales projects, closely monitor on project progress of both direct and indirect channels and follow up regularly with key stakeholders
• Represent China in RBU New Business Development Community to align regional new application launch, update local NBD activities
• Continuously evaluate new application scouting pipeline to safeguard sustainable growth in China

Golden Island Project

• Represent as Sales Responsible for Golden Island project to review market size and trends by industries, identify focus sales areas/portfolio/industries and verify business plan with supporting from each industry sales group and regional marketing
• Work with industry sales leaders to develop and launch the sales strategy including focus products and sales forecast, key account and distributor planning.

Market intelligence

• Develop and implement measures to continuously track, report and act upon market intelligence such as competitive activities, demand/capacity development, pricing development to ensure BASF’s position as market leader
• Establish a database to obtain, update, maintain and evaluate market trends, the application of products/technology and service needs etc. to identify new business opportunities
• Establish and capitalize relationships with key stakeholders such as trade association, opinion leaders and partners to ensure BASF’s market position

Cost-to-serve and Working capital

• Actively manage Selling cost, e.g. manage business trip with clear target to ensure effectiveness and efficiency
• Propose to and implement with team leader for indirect cost management
• Collaborate with SCM and other departments to ensure effective business forecast, payment terms, receivables and credit risk management, appropriate use of Inco terms and achieve all working capital targets

Job Requirements:

• Education: Bachelor’s degree or equivalent in chemistry or related discipline. Postgraduate education such as Master in related discipline preferred
• Working Experience: Minimum 3 years’ related R&D and Minimum 8 years in Salas
• Well established business acumen and communication skills.