Marketing Coordinator
Anexinet Open At a glance
Mid-level General Marketing role at Anexinet. Blue Bell · full-time · no salary stated · we estimate $79,561–$134,400 across the United States.
Anexinet has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- You’ll coordinate digital events and meetings, handling requirements, schedules, contacts, and mailing lists
- You’ll support campaigns, lead tracking, collateral planning, and marketing data quality
- You’ll keep sales materials accurate and organized while helping create new resources
- You’ll research prospects, competitors, market shifts, and customer behavior for leadership recommendations
- You’ll turn campaign and sales data into performance reports and insights
What you bring
- You bring three or more years in marketing technology services
- You know website metrics, analytics tools, and MARTECH platforms including Dynamics, Salesforce, Google Analytics, SEM, or social media
- You’re comfortable using spreadsheets to interpret metrics and handle figures
- You bring current online marketing and measurement knowledge plus social media marketing experience
- You have strong writing, communication, problem-solving, and collaboration skills, plus a BSc/MSc in Marketing, Technology, or a related field
Who this fits
You’ll suit this role if you can work across marketing and sales, manage detailed projects, and turn data into practical recommendations. The position is full-time and onsite in Blue Bell, Pennsylvania. It calls for collaboration with colleagues at every level.
From the employer
At Anexinet you will be part of a team who from strategy through execution, delivers award-winning digital applications and the infrastructure to run them on, engaging front-end design, rapid development and a rock-solid back-end, all informed by data-driven insights and powered by partnerships with top tech vendors. Plus, we keep it all running with our managed services and DevOps teams.
Recognized for 10 consecutive years with a Best Place to Work award from the Philadelphia Business Journal, our people come and stay at Blue Bell, PA based Anexinet because we are a technology focused, team oriented with a culture that is second to none.
We’re searching for a highly qualified Marketing Coordinator to work closely with our marketing team to help us build and maintain a strong and consistent brand and demand-gen program. To be successful in this role, you need hands-on experience in digital marketing, successful omni-channel campaigns, tracking and analyzing campaign performance, managing complex projects, and creating marketing material.
Responsibilities
- Planning and supporting digital events and meetings by identifying, coordinating and assembling requirements, developing assignments and schedules, coordinating mailing lists and establishing contacts
- Supporting the Marketing Managers in establishing and running campaigns, lead tracking, organizing and planning collateral, and helping with overall data quality
- Maintaining an inventory and directory of sales support materials making sure all resources are accurate and current while coordinating new material creation as needed
- Continually seeking and researching new sources of prospective customers while providing recommendations to marketing and sales leadership
- Conducting research to analyze competitive landscape, market trends and customer behavior and preparing reports by collecting, summarizing and analyzing data
- Preparing marketing reports by collecting, analyzing, and summarizing sales data.
Requirements
- Three or more years of experience in marketing technology services
- Knowledge of website metrics and analytics tools
- Experience across the MARTECH stack, such as with Dynamics, Salesforce or other integrated CRM platforms, Google Analytics, SEM platforms, social media platforms, etc.
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Well-versed in the use of social media as a marketing tool
- Able to work with colleagues at all levels to develop marketing goals and evaluate results
- Good at problem-solving and communication
- Strong writing skills
- BSc/MSc degree in Marketing, Technology or related field
All your information will be kept confidential according to EEO guidelines.
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