General Marketing salary in Toronto
Employer-stated pay · updated Sep 9, 2026
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General Marketing pay in Toronto is measured from 65 postings where the employer stated pay. The best-evidenced figure is mid-level, where 38 postings put the middle half between CA$67,625 and CA$121,969, with a median of CA$93,750.
Pay moves with seniority here: entry-level around CA$81,000, mid-level around CA$93,750, senior around CA$121,000, lead around CA$155,000.
Against the 5 other measured markets for general marketing at mid-level, this sits below 2 of them; Waterloo leads at CA$98,000.
2 of these ranges rests on fewer than 10 postings, so read them as a strong hint rather than a benchmark; the sample column shows exactly what backs each number.
51 general marketing roles are open in Toronto right now, 27 listing pay.
| Level | Market range | Median | Sample |
|---|---|---|---|
| Entry | CA$68,000 – CA$87,063 | CA$81,000 | 6 |
| Lead | CA$143,325 – CA$164,775 | CA$155,000 | 8 |
| Mid | CA$67,625 – CA$121,969 | CA$93,750 | 38 |
| Senior | CA$104,500 – CA$128,500 | CA$121,000 | 13 |
Ranges span the 25th to 75th percentile of employer-stated base pay for the level. Median is the 50th percentile. Sample is the number of postings measured.
Open general marketing roles in Toronto · 27 with stated pay
Pay marked e is our estimate. Everything else is the employer's own figure.