#628 Account Executive
At a glance
Mid-level Account Executive role at WWAY. Leland · full-time · no salary stated · we estimate $87,500–$180,000 across the United States.
WWAY has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Make outside sales calls to local businesses across the Wilmington and Cape Fear area
- Sell TV and digital advertising, along with sponsorships for promotional events
- Learn each client's goals and advertising approach, then shape marketing ideas to support them
- Pitch marketing concepts to local decision-makers and share promotion ideas with sales managers
- Bring in ad revenue through prospecting, promotions and customer service while meeting revenue targets
What you bring
- A valid, clean driver's license is required
- You can use Microsoft Word, Excel and PowerPoint proficiently
- You understand internet, social media and digital advertising
- You bring strong organization, writing and presentation skills
Who this fits
This suits a motivated, competitive seller who wants to develop advertising and sales skills while working with local business clients. The role involves outside sales in the Wilmington and Cape Fear area. Employment is conditional on DMV and criminal background checks.
From the employer
NOTIFICATION OF JOB OPENING
TO: Community Contacts DATE: November 9, 2026
JOB TITLE: ACCOUNT EXECUTIVE
JOB DESCRIPTION: MULTIMEDIA ACCOUNT EXECUTIVE
JOB REFERAL #:628
EXPERIENCE AND SKILLS NECESSARY:
WWAY-TV, located in Leland, NC, is seeking an enthusiastic, highly motivated candidate to build a career as a multimedia marketing Account Executive, selling television advertising, digital advertising, and promotional event sponsorships to local businesses in the Wilmington / Cape Fear Region. Your responsibilities will include:
Sales: Business to business outside sales calls. Learn the business of advertising and sales fundamentals. Learn and understand the business objectives and advertising strategies of clients across many business categories then help them achieve those goals. Generate advertising revenue through television advertising sales and event sponsorship sales to local advertisers. Present marketing ideas to area business decision-makers. Provide input on sales promotion ideas to sales management. Attain budgeted revenue goals through effective solicitations, promotions, and customer service.
Qualifications: Strong organizational, written, and presentation skills. Competitive, energetic, and self-starter. Team player. Ability to thrive in a fast-paced environment, with a desire to win. Professional appearance. Must be proficient in Microsoft Word, Excel, and PowerPoint Internet/Social Media/Digital understanding.
Our Advertising Sales Executives are some of the most successful and highest compensated salespeople in the industry. If you are interested in learning how to become one of them, we want to hear from you! Please email Becca [email protected]
You must possess a valid and clean driver’s license.
PLEASE SEND RESUMES TO WWAYTV3.COM
It is the policy of WWAY-TV, LLC that Employment shall be based on merit, qualification, and competence. Employment practice shall not be influenced or affected by virtue of an applicant’s or an employee’s race, age, sex, religion, color, national origin, or disability. We utilize DMV & criminal background checks as a condition of employment. Females and minorities are encouraged to apply.