Regional Product Marketing Manager, Latin America
Stripe Open At a glance
Manager-level Product Marketing role at Stripe. Mexico City.
Pay not stated Product Marketing Manager salary
growthroles summary, based on the employer's posting.
What you'll do
- Set regional marketing priorities, with Mexico as a key focus, to advance growth across Latin America
- Study user needs, competitors, and product details to inform regional strategy and execution
- Build local value propositions and messaging for campaigns, marketing content, and sales collateral
- Work with product and commercial teams to launch products and increase their adoption
- Help regional sellers with training and field resources, track product use and satisfaction, and support campaigns and events
What you bring
- At least eight years in B2B technology marketing or sales, including product marketing experience
- You have developed messaging, value propositions, go-to-market plans, and sales resources for different markets or customer groups
- You can lead cross-functional work and gain alignment from senior leaders in product, sales, and marketing
- You have strong professional Spanish and English and can travel domestically and internationally for work
Who this fits
This role suits an experienced marketer who can bring Latin American user insight into product strategy and regional marketing. You’ll work from Mexico City, focus particularly on Mexico, and travel within the country and internationally.
From the employer
Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.
About the team
Help define and amplify the Stripe story and connect our products with our users.
Our Product Marketing team’s mission is to generate insights that inform Stripe’s product strategy, lead go-to-market for our suite of products, and create and execute campaigns that drive product growth. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Design, Developer Relations, and Communications. Unlike many other Product Marketing teams, our team works across the entire product lifecycle—from helping shape the product, to driving launch and commercialization, to growing product adoption after launch.
What you’ll do
As the regional product marketing lead for Latin America, you will champion the needs of users across the region and help define and develop a strong, trusted brand in the market. You will connect product, sales, and marketing to support Stripe’s growth while delivering successful user outcomes. Based in Mexico City, you will bring deep regional insight to Stripe’s product strategy and go-to-market execution across Latin America.
Responsibilities
- Lead the delivery of regional product marketing priorities that drive growth for businesses across Latin America with a focus on Mexico, in close partnership with Product, go-to-market, and Marketing teams
- Develop deep expertise in the needs of current and prospective users through user research, competitive landscape analysis, and product knowledge
- Develop, deploy, and maintain market-specific value propositions, narratives, and messaging for marketing content, campaigns, and sales collateral
- Drive high-quality product launches and adoption by partnering with Product, Sales, Engineering, Marketing, Design, Communications, Partnerships, and other cross-functional teams
- Improve seller effectiveness across the region through product and solution training, market-specific content and tools, and field support
- Monitor indicators of product adoption, usage, and satisfaction to identify barriers and opportunities across the regional growth funnel
- Partner with country and regional marketing teams to develop content programs for priority events, integrated campaigns, and ongoing demand generation
Who you are
We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
- 8+ years of experience in B2B technology marketing or sales, including product marketing experience
- Experience developing value propositions, messaging, go-to-market strategies, and sales materials for multiple markets or customer segments
- Experience leading cross-functional initiatives and building alignment with senior stakeholders across Product, Sales, and Marketing
- High professional fluency in Spanish and English, as this role will develop market-specific messaging and work with users and internal teams across Latin America
- Ability to travel domestically and internationally for business
Preferred qualifications
- Experience marketing technology products or services across Latin America
- Experience in payments, financial services, or financial technology
- Experience working in a global technology company with distributed teams
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