Creative Strategist (Performance Marketing)

Soar With Us Open · verified Aug 10, 2026

Remote London Full-time Mid-level Performance Marketing

Mid-level Performance Marketing role at Soar With Us. Remote, United Kingdom · full-time · £40,000–£54,000 base.

SalaryStated by Soar With Us

£40,000 – £54,000

Base salary for this role, in GBP per year, as published in the posting.

This role, from Soar With UsOur estimate for the market: £58,000–£65,000

Below the market median of £58,000 for mid-level performance marketing roles in London, compared against the London market.

Worked out from 6 postings that stated pay, median £58,000. Last updated Mar 10, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Own performance creative plans for several D2C accounts across Meta and TikTok
Turn ad results into insights, recommendations, and new testing opportunities
Lead ideas, scripts, and briefs for UGC and paid social assets
Build testing roadmaps and coordinate delivery with account managers and production teams
Track trends, formats, and platform changes to guide creative direction and reporting

What you bring

At least two to four years in paid social, creative strategy, content, or performance marketing, with agency experience helpful
A working knowledge of the Meta and TikTok advertising ecosystems
The ability to turn performance data into creative choices and testing plans
Strong writing, communication, and briefing skills
Confidence managing multiple clients and competing priorities

Who this fits

You’ll suit this role if you enjoy hands-on creative strategy, performance analysis, and working closely with media buyers, creatives, and account managers. You’ll need to manage several client accounts in a fast-moving environment and take growing responsibility for client communication. The role is remote with optional access to the London HQ, plus hybrid flexibility and the ability to work abroad for up to thirty days.

From the employer

Creative Strategist (Performance Creative)

Function: Meta Ads | Performance Creative | Creative Testing Support
Reports to: Head of Performance
Location: Remote Working | Optional Access to a Central London HQ
Compensation: £40,000 to £54,000

Overview:

The Soar Group is one of the UK’s fastest-growing performance agency groups, home to three specialist agencies. On the inside, we work as one:

Hambi Media: Performance creative agency for Meta, delivering High Production, UGC, and Static ads. The UK’s largest performance creative division in the UK.
For You Advertising: The UK’s #1 independent TikTok agency, specialising in TikTok paid media, TikTok Shop, and creator-led content at scale.
Soar With Us: Paid social and paid search, managing media buying and growth strategy across the group’s client portfolio.

Together, the group manages over £100M in ad spend, works with category-leading D2C brands, and operates the UK’s largest Creative Strategy department with design, production, strategy, and UGC all under one roof.

What Sets Us Apart

Nominated for Meta’s Creative Diversity Award 2025, the only independent agency recognised.
Highest independent agency spend on Meta in 2025.
Official TikTok Agency Partner, Creative Partner, and one of the only TikTok Shop Partners across UK and US.
Two production studios (London and Manchester)
Creators of D2C Diaries, one of the UK’s leading eCommerce podcasts
Partnered with Meta, TikTok, Foreplay, and Triple Whale.

Requirements

The Role

We’re looking for a Creative Strategist to lead creative strategy across a portfolio of fast-growing D2C brands.

In this role, you’ll own the creative direction and performance across multiple client accounts - driving ideation, scripting, briefing and analysis from end to end. You’ll be responsible for developing, testing and scaling high-performing creative that delivers measurable results across Meta and TikTok.

You’ll work closely with designers, producers, media buyers and account managers to ensure creative output is strategically sound, performance-driven and executed to a high standard.

What You’ll Do

Own and develop performance creative strategies across multiple client accounts on Meta and TikTok.
Turn creative performance data into clear insights, recommendations and testing opportunities.
Lead concepting, scripting and briefing for UGC and paid social assets.
Write clear, high-quality creative briefs for creators and internal production teams.
Build and manage structured creative testing roadmaps across accounts.
Collaborate closely with account managers to ensure alignment between strategy, delivery and client goals.
Stay ahead of trends, hooks, formats and platform updates to inform creative direction.
Lead or contribute to client reporting, presenting creative insights and strategic recommendations.
Manage multiple accounts with strong organisation, prioritisation and attention to detail.

What Success Looks Like (First 3–6 Months):

You confidently own creative strategy across several client accounts.
Your creative direction leads to measurable improvements in performance.
You consistently deliver clear, strategic briefs and high-quality ideas.
You build strong working relationships with media buyers, creatives and account managers.
You demonstrate a deep understanding of creative testing and iteration.
You take increasing ownership of both strategy and client-facing communication.
You are constantly staying in-tune across trends within the meta, organic and D2C space.

You’ll Thrive Here If You Have:

2-4+ years experience in paid social, creative strategy, content or performance marketing (agency experience a plus).
Strong understanding of Meta and TikTok ad ecosystems.
Proven ability to analyse performance data and translate it into creative decisions.
Excellent written communication and briefing skills.
A proactive, ownership-driven mindset.
A strong interest in buyer psychology, storytelling and conversion-driven content.
The ability to manage multiple clients and priorities effectively.

Who You Are (Mindset & Attitude):

You take ownership and accountability for results
You’re strategic, but also hands-on and execution-focused
You care about performance over vanity metrics
You’re collaborative and communicate clearly with cross-functional teams
You think critically about performance and process, and confidently challenging both your own work and our ways of working to push outcomes further.
You’re curious, with a genuine passion for the eCommerce space - consistently engaging with new content, trends and platform updates to evolve your thinking and approach.
You thrive in a fast-paced, high-performance environment
You’re motivated to grow into a leading creative strategist

Benefits

Client Portfolio: Work across leading D2C and e-commerce brands.
Career Growth: Rapid progression in a scaling performance creative agency
Time Off: 28 days holiday including your Birthday, Christmas Eve and New Years Eve.
Long Service: After 2 years’ service, you’ll receive 1 extra day of annual leave for every year of service
Flexibility: Hybrid working + up to 30 days working abroad
Wellbeing: Private health & dental insurance
Enhanced Parental Leave: We believe in supporting our team through life’s biggest moments. Our enhanced parental leave includes: 12 weeks full pay for birthing parents or primary adopters. 4 weeks full pay for non-birthing parents or secondary adopters
Culture: Team socials, supportive environment, happiness-driven values
Workspace: Beautiful HQ at the Roundhouse based in Camden.

As part of our hiring process, we may also introduce your profile to other relevant opportunities through our HAYRA platform — a curated network of leading e-commerce brands. This is designed to increase your chances of finding the right role, without needing to apply multiple times. If you would prefer to be considered for this role only, you can let us know at any stage.”