Product Marketing Manager

Position Summary

This role is not eligible for immigration sponsorship

Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. For more than four decades, Samsung has driven innovation, economic growth and workforce opportunity across the United States—investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services and AI technology, we’re creating smarter, sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd.
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Role and Responsibilities

As a Product Marketing Manager, you will responsible for managing the overall go-to market strategies for product launches as well as for key retail accounts. Responsibilities also include managing the following for their respective businesses:

Sales

Profit

Market Share

Price Positioning (API)

Forecast accuracy

Inventory level

Roles and Responsibilities:

Forecasting: You will become an expert at collaborative forecasting by fully understanding the input from the Sales team and the upcoming market conditions. You will prepare weekly unit forecasts (AP2) based on analysis of channel inventory, sell-through history, future promotions, competitive activity, and seasonality by model and by key account. In order to do this, you will work closely with Sales Operations staff, assisting in weekly sales forecast and product allocations.

Product Launch: P&L management of your product and build out GTM strategy and identify Channel opportunities/placement. This will also include working with Integrated Marketing to create and align on merchandising strategy for both online and in Brick & Mortar locations.

Competitive Analysis: In this role you will assess competitive initiatives and provide appropriate competitive responses. This will include continually researching the market environment, including retail positioning of product, and market trends such as product positioning, key features, and benefits. In addition, you will monitor competitive pricing and trends in the market.

Customer Facing: In this role you will be responsible for supporting the development and growth of positive relationships with all major national and regional accounts. You will provide continuous updates to support an informed and knowledgeable sales organization. From time to time you will be responsible for presenting assortment and pricing information to customers.

Projects: You will coordinate new model launch plans, ensuring smooth transition and fast ramp-up for new offerings each year. You will work closely with the Demand Generation group to direct creation of marketing materials, collateral sales support materials, training materials, and online assets.

Culture Requirements: The CE team is a very collaborative group that is poised to help usher in the future of Samsung. This group is extremely collaborative and hard-working. We require a person who requires little supervision and can navigate complex organizations. Excellent communication skills are a must. It is critical that you can work with cross-functional Samsung teams to create, update, and drive product launches for all new products assigned.

• Ability to prioritize tasks and to delegate them when appropriate.
• Ability to function well in a high-paced and at times stressful environment.
• Excellent organizational skills and attention to detail.
• Excellent time management skills with a proven ability to meet deadlines.
• Strong analytical and problem-solving skills.
• Ability and willingness to Travel 15 -20% domestically

Skills and Qualifications

• Bachelor's Degree and at least 6 years of experience in consumer product marketing preferred
• Experience with negotiations and professional presentation skills.
• Experience with financial analysis and simulations
• Professional experience with Microsoft Office: (Excel, Word, PowerPoint, Outlook) required.
• Experience with planning, organizing, and prioritizing simultaneous projects/reports
• Previous supervisory/leadership experience.

Preferred Qualifications

• Experience working with online and big-box CE retailers

Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/

Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/

Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 12 months), Paid Time Off, Student Loan Program (after 12 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.

To ensure a fair and transparent recruitment process, please do not use GenAI tools during your interview unless explicitly permitted; failure to adhere to these guidelines may result in disqualification from the recruitment process.

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At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.

* Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.

Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process

Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.