MX Product Marketing Manager

Sec Open · verified Sep 21, 2026

BITEXCO Financial Tower Full-time Manager Product Marketing

At a glance

Mid-level Product Marketing role at Sec. BITEXCO Financial Tower · full-time.

Pay not stated Product Marketing Manager salary

RoleProduct Marketing

SeniorityManager

LocationBITEXCO Financial Tower

EmploymentFull-time

PostedSep 21, 2026 · 0d ago

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build portfolio plans, improve lineup efficiency, and respond to market issues in the target market
Study market movements and competitors to shape lineup choices across each product's life cycle
Lead launches, ongoing support, transitions, and end-of-life work with marketing, sales, services, and channel teams
Set pricing direction and manage the nationwide commercial program portfolio
Track sell-in, sell-out, forecasts, TIM, inventory, sales, and PnL with regional teams, headquarters, SCM, and Finance

What you bring

A degree or higher in international trade, business administration, or marketing, with an MBA or BA accepted
At least five to seven years in product or category management at a multinational company
Fluent spoken and written English, strong analysis and critical thinking, and confidence with Excel and PowerPoint
You can present effectively, communicate well, collaborate with teams, and work independently with numbers under pressure

Who this fits

This role suits a mid-senior product or category manager who can combine portfolio, lifecycle, pricing, commercial, and PnL ownership. The position is based at BITEXCO Financial Tower in Vietnam. Leadership experience, including managing a team of at least three members, is preferred.

From the employer

Position Summary

1. Contribute to expanding the product's market coverage by setting up a product line-up operation plan.
2. Contribute to maximizing sales and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product.

Role and Responsibilities

[Portfolio management] Oversee the development and management of the line-up portfolio plan and efficiency improvement efforts and market issue response. Analyze market trends & competition landscape in the target market and develop a line up strategy that can maximize the company's sales, market share and profit throughout product life cycle..
[Product Life Cycle management] Manage product launch including Go-To-Market Strategy and local launching plan with other stakeholders (Marcom, Retail Marketing, Channel Development, Sales and Services) to meet company-level, category-level target.
Conduct the sustain, transition plan including End-of-life operations to successor models.
[Pricing and commercial operations] Define the pricing operation strategy and the nationwide commercial program portfolio.
[Sales, Profit and Loss (PnL) management] Monitor Sales (Sell-In, Sell-Out) forecast, TIM and Inventory management for assigned products by working closely with Headquarters and regional Product Marketing Team, SCM and Finance to ensure sales and profit for category, under the guideline and direction from Global and Regional management.
[Initiatives Owners] Identify differentiated value proposition and develop new concepts/ initiatives that can strengthen the product's competitiveness and winning consumer offerings.

Skills and Qualifications

Education: MBA/BA degree or above with major of international trade, Business administration, Marketing. Having knowledge about digital/marketing is preferred.
Related experience: at least 5-7 years work experience in product/category management level within a multinational company (and preferably electronic or FMCG)
Special knowledge & skills: fluent English both oral and written; High competency in analytical skills and critical thinking. Proficient at working with Excel and PowerPoint; Capable to deliver effective presentation. Good communication skill and team work spirit.
Understand about millennials, genZ trends & interest is preferred
Leadership skills and preferably experience to manage a team of min 3 members.
Good ability to work individually with numbers and under high pressure
Active and future-oriented. Preferably interest and knowledge in technology.

#Li-Savina #Li-Midsenior

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