Field Marketing Specialist
At a glance
Mid-level Event Marketing role at PTC. Tokyo · full-time.
Pay not stated Event Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Run Japan-focused digital programs spanning email, SEO/GEO, paid media, social, and web channels
- Build lead capture and nurturing campaigns that support demand generation
- Deliver webinars, customer seminars, user conferences, workshops, and industry events
- Measure campaign ROI, marketing results, and the pipeline influenced by your work
- Coordinate integrated programs with sales, partners, and global marketing teams
What you bring
- At least five years working in B2B marketing
- Hands-on background across both digital marketing and event marketing
- Working knowledge of SEO, paid advertising, CRM, and marketing automation
- Strong communication ability in Japanese and English
Who this fits
This role suits a mid-level marketer who can combine digital demand generation with customer and industry events for the Japanese market. You’ll work closely with sales, partners, and global marketing teams from Tokyo, using both Japanese and English.
From the employer
Our world is transforming, and PTC is leading the way. Our software brings the physical and digital worlds together, enabling companies to improve operations, create better products, and empower people in all aspects of their business.
Our people make all the difference in our success. Today, we are a global team of nearly 7,000 and our main objective is to create opportunities for our team members to explore, learn, and grow – all while seeing their ideas come to life and celebrating the differences that make us who we are and the work we do possible.
Drive pipeline growth, customer engagement, and brand awareness in Japan through integrated digital marketing and field marketing programs. This role works closely with Sales, Partners, and Global Marketing teams to execute demand generation campaigns, customer events, and data-driven marketing initiatives tailored to the Japanese market.
Key Responsibilities
- Execute digital marketing programs across email, SEO/GEO, paid media, social media, and web channels.
- Develop and manage lead generation and customer nurturing campaigns.
- Plan and deliver webinars, customer seminars, user conferences, workshops, and industry events.
- Analyze marketing performance, pipeline contribution, and campaign ROI.
- Collaborate with sales, partners, and global teams to execute integrated marketing programs.
Required Qualifications
- 5+ years of B2B marketing experience.
- Proven experience in digital marketing and event marketing.
- Knowledge of SEO, paid advertising, CRM, and marketing automation.
- Strong communication skills in both Japanese and English.
Life at PTC is about more than working with today’s most cutting-edge technologies to transform the physical world. It’s about showing up as you are and working alongside some of today’s most talented industry leaders to transform the world around you.
If you share our passion for problem-solving through innovation, you’ll likely become just as passionate about the PTC experience as we are. Are you ready to explore your next career move with us?
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