B2B Growth Marketer

Platzi Open · verified Sep 30, 2026

On-site Ciudad de Mexico Full-time Mid-level Growth Marketing

At a glance

Mid-level Growth Marketing role at Platzi. Ciudad de Mexico · full-time.

Pay not stated Growth Marketing salary

RoleGrowth Marketing

SeniorityMid-level

LocationCiudad de Mexico

WorkplaceOn-site

EmploymentFull-time

PostedSep 29, 2026 · 2d ago

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Turn LinkedIn content, advertising, and landing pages into B2B leads and measurable sales pipeline
Keep LinkedIn posts overwhelmingly focused on business audiences, and run paid campaigns across LinkedIn and other channels
Create and refine lead-capture pages for Platzi’s SaaS product, then test messaging, audiences, formats, and page variations
Follow campaigns and content through to sales opportunities, adjusting spend and approach as B2B deal timelines lengthen

What you bring

At least four years in B2B marketing, preferably in SaaS or education technology
A track record of handling LinkedIn Ads budgets, plus practical experience building landing pages and testing conversion changes
Strong ability with analytics and attribution platforms such as GA4 or HubSpot
Experience partnering with sales teams on extended buying cycles and writing for HR, learning, and technology leaders

Who this fits

This is a hands-on individual contributor role for a mid-career B2B marketer focused on demand generation and pipeline. The position is onsite in Mexico City.

From the employer

About Us

Platzi is the largest technology school in the Hispanic world with over 7 million students and 4,000 companies trusting us to deliver effective online education. Our mission is to make Latin America a technology superpower. We do it by training companies and individuals in areas such as AI, Cybersecurity, English, Programming and Leadership.

As an industry leader, our presence is highlighted by our massive and fanatic community, extensive press coverage and a daily stream of success stories from students. We operate mostly remote, with key offices in Bogotá, Medellín and Mexico City.

Summary

You'll own B2B demand generation at Platzi as a hands-on individual contributor. Your job is to turn content, paid media and landing pages into company leads and measurable pipeline. You'll make LinkedIn our main channel to reach talent and learning leaders, and you'll shape how we experiment to grow faster.

Requirements

Responsibilities

Own B2B social content, keeping LinkedIn 95% focused on business audiences.
Plan, launch and optimize B2B paid campaigns on LinkedIn Ads and other channels.
Build and improve landing pages that capture leads for Platzi's SaaS offering.
Create an experimentation framework to test messaging, audiences, formats and pages.
Track every piece of content and campaign through to sales opportunity.
Adapt campaigns and budget to increasingly longer B2B sales cycles.

Requirements

4+ years in B2B marketing, ideally in SaaS or EdTech.
Proven experience managing paid media budgets on LinkedIn Ads.
Strong command of analytics and attribution tools like GA4 or HubSpot.
Hands-on experience building landing pages and running A/B tests for conversion.
Experience working closely with sales teams on long sales cycles.
Ability to write content that resonates with HR, L&D and tech leaders.

Benefits

💻 Hardware

With Platzi's help, you will have 100% of the necessary work tools such as a laptop, smartphone, desk, ergonomic chair, monitor, and other accessories.

📗 Books

We provide you with all the books you need to grow professionally on Kindle, and we give you the Kindle too 😉.

🐣 Maternity/Paternity Leave

At Platzi, we believe in gender equity and the importance of parents in the upbringing and care of their children. We make this a reality for new mothers and fathers through extended maternity and paternity leave.

💸 Option Pool

All members of the Platzi Team have the opportunity to own a part of Platzi and have company shares.

🌴 Vacation

You have 15 days of vacation per year regardless of the country you are in, starting from the moment you join the team.

💆‍♂️ Online Therapy

We care about your emotional health by covering the first four online therapy sessions with specialized companies.

🌐 Team Syncs

Although we are in different parts of the world, Platzi teams meet in person during the year to exchange ideas, build, and strengthen bonds.

🏖️ Villa Platzi

Every year, the entire team gathers somewhere in the world for a week to meet face-to-face, get to know each other, have interesting discussions, and plan ambitious projects.