B2B GTM Growth Marketer
At a glance
Mid-level Growth Marketing role at Higgsfield. Almaty · full-time.
Pay not stated Growth Marketer salary
growthroles summary, based on the employer's posting.
What you'll do
- Run paid campaigns on LinkedIn, Google and X, plus retargeting and content distribution, to bring in qualified meetings
- Build account-based campaigns with sales, tailoring the message to each enterprise buyer and point in their buying journey
- Shape landing pages and meeting-booking flows, including copy, creative briefs, forms, lead routing and follow-up
- Track meeting costs, funnel conversion, channel returns and attribution, then test messaging, audiences and channels each week
- Coordinate campaign work with sales, email and creative teams, and share recurring objections and demand signals with product leaders
What you bring
- At least three years in B2B growth, demand generation or performance marketing for a SaaS or AI company
- Hands-on ownership of paid budgets across LinkedIn Ads and Google Ads
- A result you can explain in terms of pipeline or revenue, contributing channels and your personal role
- You can work independently with funnel data, attribution and dashboards, and write landing pages, ads and nurture emails in English
- Daily use of LLM tools and a habit of automating recurring work
Who this fits
This is a hands-on, mid-level growth role for someone comfortable creating the approach as well as running campaigns, with success tied to influenced pipeline and revenue. It is full-time and on-site in Almaty; relocation support and work-permit processing are offered for people moving there.
From the employer
WHY WORK AT HIGGSFIELD AI?
Higgsfield AI is the fastest-scaling generative AI company in history, hitting $1B in annualized revenue, 32M+ users worldwide, 6M+ generations per day, and powering 390 of Fortune 500 brands.
We're building at the absolute frontier of AI-powered video creation and next-generation creative tools. Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn't just moving fast, but rewriting what fast looks like.
ABOUT THE ROLE
We are looking for a Growth Marketer to own demand generation for our B2B and enterprise business.
Our GTM team already has sellers closing deals, creators producing cinematic content for enterprise audiences, and an email engine reaching thousands of prospects. Your job is to build the machine that feeds all of it: campaigns, funnels, and channels that turn attention into qualified pipeline. You are judged on pipeline and revenue influenced, not on clicks or impressions.
This is a hands-on operator role. There is no playbook to execute; you will be writing it.
WHAT YOU'LL DO
GENERATE PIPELINE
- Plan, launch, and scale integrated campaigns across paid channels (LinkedIn, Google, X), retargeting, and content distribution that convert into qualified meetings.
- Build account-based programs on target enterprise accounts together with sales: the right message, to the right buyer, at the right moment.
BUILD THE B2B FUNNEL
- Own landing pages and conversion paths from first touch to booked meeting: copy, creative briefs, forms, routing, follow-up.
- Launch webinars, showcases, and campaign moments using the cinematic work our creators produce.
MEASURE, ITERATE, SCALE
- Own funnel metrics end to end: cost per meeting, conversion by stage, channel ROI, attribution. You pull your own numbers and tell an honest story with them.
- Run a constant experiment loop: test messaging, audiences, and channels weekly; kill what doesn't convert, scale what does.
- Build lightweight systems (Sheets, APIs, automation, AI tools) instead of doing the same work by hand every week.
RUN THE GTM LOOP
- Sync campaigns with our sales, email, and creative teams so every touch a prospect sees tells one story.
- Feed market signal back to product and leadership: what resonates, what objections repeat, where demand is forming.
YOUR MUST HAVES
- 3+ years in B2B growth, demand generation, or performance marketing at a SaaS or AI company.
- A measurable result you can walk us through: pipeline or revenue you generated, which channels drove it, and what part of it was yours.
- Hands-on paid channel experience (LinkedIn Ads, Google Ads) with real budget ownership.
- Full command of your data: funnels, attribution, dashboards. You don't wait for an analyst to tell you what happened.
- Excellent written English and strong copy instincts: you can write a landing page, an ad, and a nurture email yourself.
- AI-native: you use LLM tools daily and automate before you hire out.
- High agency, fast execution: you ship, iterate, and don't wait for perfect.
NICE TO HAVES
- ABM and marketing ops tooling: HubSpot or Salesforce, Clay, 6sense or similar.
- Experience marketing to enterprise and Fortune 500 buyers.
- Webinar or event program experience.
- Experience in creative tools, generative AI, or the broader martech ecosystem.
THE DEAL
- Competitive salary in USD.
- On-site role in our Almaty office.
- Relocation to Almaty from anywhere: we sponsor and process your work permit, cover your flights, and provide temporary housing while you settle in.
- Full-time position.
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