Growth Manager
Mid-level Growth Marketing role at Higgsfield. Almaty · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll uncover feature stories for Twitter/X, Instagram, and YouTube, then test audience response
- You’ll recruit and run creator, influencer, and agency partnerships, including briefs, budgets, and payments
- You’ll measure campaign and organic results, then expand the approaches that perform
- You’ll launch new distribution routes and build lightweight automation with Sheets, APIs, and scripts
- You’ll create PR moments and adjust product marketing as markets shift
What you bring
- Fluent English and daily use of LLM tools, with enough technical fluency to vibe-code
- A proven project that you drove to a measurable outcome
- Data-led, structured thinking alongside the ability to invent viral angles and PR hooks
- Strong social and cultural awareness across Twitter/X, Instagram, and YouTube
- High ownership, resilience, energy, and comfort with critical feedback and hands-on operational work
Who this fits
You’ll suit this role if you enjoy hands-on growth work, act independently, and can handle direct feedback and an intense schedule. You’ll work onsite in Almaty, Kazakhstan, with relocation support available. The hiring process includes a paid onsite trial lasting two weeks.
From the employer
Why work at Higgsfield AI?
Higgsfield AI is the fastest-scaling generative AI company in history, hitting $500M in annual revenue run rate, 25M+ users worldwide, 6M+ generations per day, and powering 390 of Fortune 500 brands.
We're building at the absolute frontier of AI-powered video creation and next-generation creative tools. Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn't just moving fast, but rewriting what fast looks like.
What Growth Means at Higgsfield
Growth at Higgsfield is about distribution and top-line impact: new visits, sign-ups, subscriptions.
A Growth Manager here is a high-agency operator who:
• finds viral angles and narratives, tests them publicly, reads organic signals and decides what to scale;
• builds and manages relationships with creators, influencers and agencies end-to-end;
• opens new distribution channels and turns them into repeatable systems;
• creates PR moments that drive product awareness;
• executes everything hands-on: research, vibe coding, outreach, cross-functional ops.
What You Will Do
Viral & Organic Growth
• Find content angles and narratives for product features across Twitter/X, Instagram and YouTube;
• Test growth hypotheses publicly, read organic response (views, usage growth), and scale what works;
• Create newsworthy moments and PR waves that boost product visibility.
Creator & Partner Growth
• Identify and recruit creators, influencers and agencies aligned to the product;
• Brief, onboard and manage creator partnerships, prepare hooks and content examples;
• Run and optimize campaigns end-to-end, manage budgets and payments;
• Track performance and double down on what works;
New Channels & Distribution
• Identify and launch new distribution channels and practices;
• Build lightweight systems (Sheets, APIs, scripts, automation tools) to reduce manual work and increase throughput;
• Adapt product and marketing strategy to market shifts.
Who We’re Looking For
We’re looking for smart hustlers - people who can sell and are AI-fluent, with a high pace of work and a habit of seeing things through.
Must-have/Mandatory Candidate Requirements
• Fluent English;
• Tech-savvy and AI-native: uses LLM tools daily, can vibe-code;
• Proven track record of excellence: drove a project to a measurable result;
• Data-driven with structured and critical thinking;
• Creative: can generate viral angles and PR hooks from scratch;
• Socially and culturally fluent: understands what content will land on each platform;
• End-to-end ownership without micromanagement, and comfortable doing the “dirty” ops work;
• Ambitious, action-biased, resilient, high-energy; handles direct and sometimes harsh feedback; ready for an intense schedule.
Good to have
• Own product or business launched, with a measurable result;
• Twitter-native with VC ecosystem awareness.
What This Role Is Not
This is not a fit if you:
• prefer strategy over execution;
• need detailed instructions to get started;
• are uncomfortable with direct, critical feedback;
• want predictable9–5 scheduled workdays.
Hiring Process
We move fast in hiring:
1. Screening call (30 min)
2. Team interview (60 min)
3. Paid on-site trial (2 weeks)
The Deal
• Competitive salary in USD;
• On-site role in Almaty, Kazakhstan;
• Relocation support (flight + temporary housing);
• Equity upside (details at founder interview);
• Flat structure, high autonomy, fast career growth.
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