Marketing Intern Ventures
At a glance
Junior General Marketing role at Philips. Shenzhen · full-time.
Pay not stated General Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Examine consumer and market information for chosen product development work, then coordinate parts of those projects
- Use consumer research to shape value propositions, develop concepts and confirm product claims
- Compare competitors to help guide key innovation projects, and identify responses to the online portfolio
- Help prepare product launches with trade presentations and online launch activities
- Set up value-added promotions and monitor their progress
What you bring
- You can commit to a six-month-to-one-year internship, the preferred duration
- You can work between thirty-two and forty hours each week
Who this fits
This junior internship suits someone who wants hands-on exposure to upstream marketing, from consumer insights and product development through launch. You’ll work from the Philips Innovation Center in Shenzhen; the stated start date is now.
From the employer
Job Title
Marketing Intern VenturesJob Description
Your assignment
The assignment is to support the upstream marketing team (responsible for proposition development from idea generation to product launch) in multiple areas, focused on improving the organization’s ability to deliver value propositions within Ventures.
Topic areas include:
• Support for selected projects in Product Development including analysis on
consumer and market data, and coordinating selected areas of the project.
• Development of Value propositions including consumer research, concept and claim development and verification.
• Competitor Analysis to support key innovation projects.
• Support on Product Launch Plans (trade presentations, launch activities, online
activities...)
• Analysis of Online portfolio and suggest counteractions together with the Market intelligence team
• Support in the creation and follow up of value added promotions
Your team
You will be part of a dedicated Marketing Team in the category of Ventures within Philips Personal Health. The upstream marketing team (Product Managers) is responsible for full proposition development, starting with consumer insight generation, all the way to product development, market launch and life cycle management. In a very dynamic market with a multitude of projects, the team needs support to enable it to focus on the value creation
aspect of the role.
Our offer
• Location: Shenzhen Philips Innovation Center
• Starting date: Now
• Duration: prefer 6 months-1 year
• Hours/week: 32-40
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