Social Media Specialist
At a glance
Mid-level Social Media role at Outrigger. Honolulu · full-time · $60,000–$65,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Create social-first content featuring resorts, staff, local culture and guest experiences, with Hawaiʻi properties as your main focus
- Plan and publish posts across Instagram, Facebook, YouTube and developing social channels
- Capture content at properties and take part in photo shoots and other production work
- Track trends and engage audiences while supporting influencer work, user-generated content and social listening
- Share social reporting and coordinate with other teams on brand projects
What you bring
- You have one to three years in social media, digital marketing, content creation or a related area
- You’ve managed social accounts and made engaging content, with a creative portfolio preferred
- You can use Canva, social publishing platforms and video-editing software such as CapCut
Who this fits
This mid-level role suits someone hands-on with social content who can work full time from the Waikiki office. You’ll need to be available for occasional events and shoots and able to travel between islands.
From the employer
It's fun to work in a company where people truly BELIEVE in what they're doing!
Job Description:
Work in a company where people truly believe in what they’re doing. At OUTRIGGER Resorts & Hotels, we look for people who embrace the cultures and communities where they live. Most importantly, we are a company that practices aloha. Every one of our 'ohana needs to feel aloha and genuinely extend aloha to all, be they guests or colleagues, strangers or friends.
Job Responsibilities
Supports the execution of OUTRIGGER Resorts & Hotels’ social media strategy across its global portfolio, with a primary focus on Hawaiʻi properties. Reporting to the Director of Social Media, this creative and hands-on role is responsible for content creation, social media publishing, calendar management, storytelling, trend monitoring, and audience engagement across platforms including Instagram, Facebook, YouTube, and emerging channels. The Social Media Specialist develops authentic, platform-driven content that showcases OUTRIGGER’s resorts, people, culture, and guest experiences while supporting brand awareness and business goals. This role regularly captures social-first content on property, participates in photoshoots and content production, and collaborates with cross-functional teams on influencer partnerships, user-generated content, social listening, reporting, and other brand initiatives.
Candidates must be available to work onsite at our Waikiki office on a full-time basis.
Minimum Requirements
1-3 years of experience in social media, digital marketing, content creation, or a related field required. Experience managing social media accounts and creating engaging content is essential, with a creative portfolio preferred. Proficiency in Canva, social media publishing tools, and video editing software such as CapCut is required; Adobe Photoshop and/or Illustrator experience is a plus. Strong communication skills, hospitality or travel industry experience, flexibility for occasional events and content shoots, and the ability to travel interisland are preferred.
Come Work Here!
While base pay starts at $60,000- $65,000, there is potential for a higher salary based on factors such as applicant skill, experience, education.
Health Insurance (Dental, Medical, Prescription, Vision)
Paid Holidays, Sick, Vacation and Medical Leave
Retirement Plan (401K)
Recognition and Award Programs
Employee Assistance Program
Discounted Hotel Rates
And many opportunities for growth through our training and development programs!
*please note that benefits may vary depending on position or property
Social Media work from LinkedIn, X, Reddit and Upwork, in one list.
Each morning you get everything that fits, strongest first.
Social Media$60k+
Find me workBy the team behind growthroles.