Social Media & Content Specialist (1-year Contract)
At a glance
Mid-level Social Media role at Ocbc. OCBC Singapore · full-time.
Pay not stated Content Specialist salary
growthroles summary, based on the employer's posting.
What you'll do
- Set plans and manage publishing across your assigned social channels, maintaining governance and smooth operations
- Take content from initial idea to publication through calendars, campaign concepts and publishing across channels
- Coordinate agencies, creators and internal stakeholders to make content in a range of formats
- Grow audiences and engagement while supporting publisher, influencer and reputation-management work
- Assess emerging content tools, including AI-enabled options, to improve effectiveness, efficiency and scale
What you bring
- A degree or diploma, plus at least five years in social media, content, communications, digital marketing or a related area
- You have planned and delivered content programmes for social, digital or owned channels
- You have created or managed several content formats, such as video, photography, digital or AI-assisted work
- You understand social media management, content measurement and audience engagement
Who this fits
This mid-level, one-year contract suits someone who can combine content strategy with hands-on production and publishing. You’ll work with marketing and business stakeholders, agencies, creators, technology, risk and compliance teams.
From the employer
WHO WE ARE:
As Singapore’s longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires.
Today, we’re on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation. But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia’s leading financial services partner for a sustainable future.
We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career.
Your Opportunity Starts Here.
Why Join
The Social & Content team drives OCBC's content, social media and digital publishing initiatives, helping the organisation engage audiences through effective, compliant and impactful digital experiences.
You will play a key role in shaping and delivering content across OCBC's owned and social channels. Working closely with content creators, digital marketing colleagues, agencies and business stakeholders, you will help develop engaging, audience-focused content while supporting innovation, operational excellence and responsible adoption of emerging technologies
How you succeed
You balance strategic thinking with hands-on execution to deliver high-quality content that meets audience, business and governance requirements. You build strong stakeholder relationships, maintain high editorial standards and continuously identify opportunities to improve content effectiveness, efficiency and reach.
What you do
- Lead content planning and social media management across assigned channels, ensuring effective publishing, governance and operational excellence.
- Deliver content initiatives from concept through execution, including content calendars, campaign ideation and multi-channel publishing.
- Partner agencies, content creators and stakeholders to produce engaging content across all content formats.
- Support audience growth, community engagement, publisher and influencer partnerships, and reputation-management initiatives.
- Evaluate emerging content technologies and AI-enabled capabilities to improve content effectiveness, efficiency and scale.
Who you work with
Group Brand & Communications. You’ll make sure messages are delivered cleanly, consistently and impactfully wherever you join us: Media Relations, Social & Content, Customer Advocacy & Divisional Compliance, Editorial & Systems or Social Responsibility & Sustainability. Our audience is diverse and dynamic. Just like the team you join.
- Marketing and business stakeholders.
- Technology, risk, compliance, governance and support functions.
- External agencies, platform partners and publishers.
Who you are
- Degree or Diploma holder with at least 5 years' experience in social media, content production, communications, digital marketing or related disciplines.
- Proven experience developing and executing content programmes across social, digital or owned channels.
- Hands-on experience creating or managing content across multiple formats, including video, photography, digital or AI-assisted content.
- Strong understanding of social media management, content performance measurement and audience engagement.
- Strong stakeholder management, project management, writing and storytelling capabilities.
- Familiarity with digital marketing, SEO, content optimisation, analytics or audience-insights tools.
- Exposure to influencer, publisher or creator partnerships, content innovation and emerging technologies, including Generative AI.
- Experience within financial services, media, publishing or another regulated industry will be advantageous.
What we offer:
Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers.
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