Social Media & Digital Content Student Assistant Specialist

Newschool Open · verified Sep 10, 2026

N - 66 Fifth Avenue Part-time Mid-level Social Media

Mid-level Social Media role at Newschool. N - 66 Fifth Avenue · part-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll create, edit, and produce photo and video for college-wide communications
You'll attend university events and develop content for social, web, and marketing channels
You'll research submissions and help assemble weekly newsletters for the college community
You'll design visual assets, write brand-aligned copy, and track release forms
You'll monitor social accounts, respond to audiences, and interview students, alumni, and faculty

What you bring

You're a student with experience in photography or videography and graphic design
You understand social media, storytelling, community building, and current digital trends
You can write and edit concise copy while following marketing and brand guidance
You manage several projects independently, communicate clearly, accept feedback, and protect confidentiality
You're available during office hours and can occasionally attend evening events

Who this fits

This suits a student interested in arts, design, student life, and higher education who can work independently while collaborating with a communications team. The part-time role uses a hybrid setup, combining scheduled campus work with some remote work. Familiarity with Parsons and the performing arts programs is a plus, and comfort appearing on camera is helpful but not required

From the employer

We are seeking an enthusiastic and creative student with extensive knowledge of social media, digital content creation, photo & video production, and graphic design. The Social Media & Digital Content Student Assistant Specialist will work in collaboration with the Brand, Marketing, and Communication team in the newly formed college integrating art, design, and the performing arts (encompassing Parsons School of Design, Mannes School of Music, the School of Jazz and Contemporary Music, and the School of Drama portfolios) to capture, write, edit, and produce photographic and video content for our college-wide communications platforms.

Responsibilities

Aid in the drafting of weekly newsletters with events and notable items for the college community through the intake and researching of content suggestions and ideas
Attend university events to capture photo and video content for social media and University platforms
Utilize a strong, creative, and media-savvy skill set to aid in the production of social media content across college-wide social platforms, including Instagram, Twitter/X, Facebook, and LinkedIn.
Shoot and edit photo and video content for use on social media, web, and program marketing platforms.
Aid in the tracking and management of photo & video release forms
Conduct interviews with students, alumni, and faculty for video content.
Design graphic assets for social media, print flyers, websites, and newsletters.
Write compelling, concise copy that follows marketing best practices and branding guidelines.
Monitor social accounts, including tags, mentions, and direct messages, interacting with both the college community as well as broader external audiences (e.g. prospective students and their families, alumni, etc).
Proactively research news items, events, and other content ideas for social media to promote and celebrate the Parsons, Mannes, Jazz, & Drama community.
Abide by university guidelines outlining the responsible use of AI tools.

Qualifications

Strong interest and fluency in social media, storytelling, and community building
Photography and/or videography experience
Graphic design experience (Photoshop, Illustrator, InDesign, etc.)
Knowledge of latest digital trends
Copywriting and editing skills
Available during office hours, with flexibility to occasionally attend evening events
Strong communicator and team player; responsive to feedback
Enthusiastic, proactive, and ability to work independently
Skilled at executing multiple projects simultaneously with efficient time management and without sacrificing exceptional attention to detail
Appreciation for arts, design, student life, and higher education
Knowledge of Parsons and Performing Arts programs is a plus
Comfortable on camera a plus
Background in digital media, marketing, journalism, or communications a plus
High level of professional discretion

Work Mode: Hybrid/Split - Employees hired for this position have regularly scheduled, consistent percentage of time on campus (ex 1-4x/week) and also work some of the time remotely.

Hourly Rate: $17-$21 / hour

*Please indicate in your application if you have previously held any student worker positions at The New School.*

We are an equal opportunity employer and do not discriminate in hiring or employment on the basis of race, color, creed, religion or belief, national or ethnic origin, citizenship status, marital or domestic partnership status, sexual orientation, sex, gender identity or expression, age, disability, military or veteran status, or any other characteristic protected by federal, state, or local law. The New School recognizes and values the benefits of a diverse workforce.

Responsibilities:

The Social Media & Digital Content Student Assistant Specialist will work in collaboration with the Brand, Marketing, and Communication team in the newly formed college integrating art, design, and the performing arts (encompassing Parsons School of Design, Mannes School of Music, the School of Jazz and Contemporary Music, and the School of Drama portfolios) to capture, write, edit, and produce photographic and video content for our college-wide communications platforms.

We look forward to receiving your application!