Brand Manager, Green

monsterenergy monsterenergy.com Open · verified Sep 19, 2026

Corona Manager Brand Marketing

Mid-level Brand Marketing role at monsterenergy. Corona · $86,250–$115,000 base.

SalaryStated by monsterenergy

$86,250 – $115,000

Base salary for this role, in USD per year, as published in the posting.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll shape the brand plan from strategy through analysis using data and consumer insights
You'll lead and coach the brand marketing team while managing initiative workflows
You'll report monthly results across Nielsen, VIP, and customer or business-unit performance
You'll create campaigns, retail demand programs, loyalty efforts, and digital activations
You'll manage budgets and coordinate work across insights, sales, category, and digital teams

What you bring

A bachelor's degree in business, marketing, communications, or a related field is preferred
At least five years in marketing or brand management
At least three years in consumer packaged goods is preferred
Experience with Microsoft Office, social media, Click Up, and Nielsen

Who this fits

You’ll suit a marketing leader who can guide a team, read performance and consumer research, and turn strategy into campaigns and retail programs. The role is based in Corona and works with insights, sales, category, strategy, commercialization, and digital partners. A degree and consumer packaged goods experience are preferred, while marketing or brand management experience is required.

From the employer

About Monster Energy:

Forget about blending in. That's not our style. We're the risk takers, the trailblazers, the game-changers. We're not perfect and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. Our drive is just like our athletes, unrivaled. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become on along the way. We are much more than a brand here. We are a way of life, a mindset. Join us.

A Day in the Life:

Some brands carry history, Green carries the origin story. This isn’t just a marketing role, it's a chance to share the Monster Energy lifestyle with the world! The Brand Manager collaborates with insights, digital, sales, and category teams to craft powerful brand stories and marketing strategies. You will develop bold campaigns, loyalty programs, and digital activations that build connections, and keep the Monster brand buzzing everywhere. From big-picture strategy to flawless execution, you'll drive innovation, manage budgets, and deliver results.

The Impact You'll Make:

Support the creation and development of the brand marketing plan from strategy to analysis and detailed marketing support informed by data and insights.
Lead, manage and coach the brand marketing team
Demonstrate a deep understanding of drivers of performance of assigned category and brand. Identify opportunities and issues to drive brand growth and profitability. Responsible for monthly brand performance reporting including Nielsen, VIP and Customer / Business Unit (BU) Performance. Collaborate with insights team to leverage research (historical, secondary) and insights (consumer).
Work with category management, consumer Insights, strategy, commercialization, and the sales team to develop compelling brand selling stories. Generate compelling consumer marketing programs, to drive demand at retail.
Lead the development of campaign and marketing program strategies to ensure brand marketing efforts are targeted, with clear objectives and purpose.
Develop and manage project workflows as it pertains to brand marketing Initiatives.
Ensure the brand initiatives are woven into digital marketing execution through websites, social media, email marketing, videos and digital ads. Develop innovative strategies for consumer loyalty programs and recruiting new consumers.
Ensure all projects and programs are accounted for and meet budget parameters.
Develop new news and big ideas for brand programs and projects.

Who You Are:

Bachelor's Degree preferred in the field of Business Administration, Marketing, Communications or related field of study
5+ years of experience in marketing, brand management
3+ years of experience in consumer packaged goods (CPG) industry preferred
Microsoft Office, Social Media, Click Up, Nielsen

Monster Energy provides competitive total compensation. The estimated annual salary range for this position is listed below. Actual compensation may vary based on skills, qualifications, experience, and work location.

Pay Range$86,250—$115,000 USD

For United States applicants:
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