Brand Manager, Seasonals
Mdlz Open At a glance
Manager-level Brand Marketing role at Mdlz. East Hanover · full-time · $122,000–$167,750 base.
growthroles summary, based on the employer's posting.
What you'll do
- Set yearly marketing plans for assigned seasonal brands and steer revenue, share and profit across key selling periods
- Review business results, spot needed corrections, and track consumer trends, competitors and seasonal category shifts
- Take seasonal product ideas from concept to launch, coordinating product design, packaging, approvals and launch readiness
- Prepare retailer selling materials and support Sales presentations and line reviews
- Coordinate seasonal forecasts with planning and operations, then brief senior leaders on plans and results
What you bring
- You have four to seven years in brand management or consumer packaged goods marketing
- A bachelor’s degree is required; an MBA is preferred
- You can use Excel and PowerPoint confidently and turn data into business insights
Who this fits
This manager role suits a commercially minded marketer who can guide cross-functional work, make decisions in uncertain settings and deliver to tight timelines. The position is based in East Hanover, and relocation support is unavailable.
From the employer
Job Description
The Brand Manager will lead the strategic development and execution of commercial plans to drive Mondelēz’s seasonal portfolio. You will partner cross-functionally across Sales, Insights & Analytics, Supply Chain, Finance, and R&D teams to drive consumer demand, retail execution, and commercial performance.
This is a high-impact role ideal for a marketer who thrives in fast paced, commercially driven settings and has proven success translating consumer insights into profitable business results, leading through complexity, and stakeholder management.
What You’ll Do
Brand & Business Leadership
- Own and execute annual marketing plans for assigned seasonal businesses
- Drive revenue, share, and profit growth across key seasonal selling windows
- Lead business performance analysis and recommend corrective actions
- Monitor consumer trends, competitive activity, and seasonal category dynamics
Innovation & Product Development
- Lead seasonal innovation projects from concept through commercialization
- Partner with R&D and Supply Chain on product design, packaging, and timelines
- Manage commercialization gates, artwork approvals, and launch readiness
- Build compelling selling materials for retailers
Cross-Functional Collaboration
- Work closely with Sales to support customer presentations and line reviews
- Partner with Demand Planning and Operations to manage seasonal forecasting
- Present strategies and performance updates to senior leadership
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
- Ability to thrive in and handle ambiguity & fast paced environment.
- Ability to build and deliver against strict timelines.
- Ability to lead a cross functional team.
- Strategic thinking and problem-solving capabilities
- Strong business acumen and ability to use data to identify key performance drivers
- Analytic and creative thinking skills
- Strong communication and interpersonal skills
- Strong Excel and PowerPoint skills
- Highly organized
Qualifications
- 4–7 years of brand management or CPG marketing experience
- Bachelor's degree required, MBA preferred
Business Unit Summary
The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here, we produce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands—including Oreo and Chips Ahoy! cookies, Ritz, Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products —are close at hand for our consumers across the country.
Mondelēz Global LLC is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.
For more information about your Federal rights, please see eeopost.pdf; EEO is the Law Poster Supplement; Pay Transparency Nondiscrimination Provision; Know Your Rights: Workplace Discrimination is Illegal
Job Type
RegularBrand & Portfolio ManagementMarketing
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