Marketing Specialist
At a glance
Mid-level General Marketing role at Lmh. Lawrence · full-time · no salary stated · we estimate $80,000–$134,550 across the United States.
Lmh has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Plan marketing and communication work tied to service growth, recruitment, community outreach and brand awareness
- Take projects from request through delivery, setting priorities, schedules and resources while keeping stakeholders informed
- Keep website, social, email and other digital channels current, and run CRM campaigns, segments and automated workflows
- Review engagement and campaign results, then recommend changes based on performance data
- Create written, visual and multimedia materials, and coordinate vendors supporting marketing work
What you bring
- A bachelor's degree in marketing, communications or another listed field
- Three to five years of relevant marketing, communications, digital or project work
- Experience across marketing channels, CRM or website management that matches the role’s core work
Who this fits
This mid-level role suits someone who can manage marketing projects independently and work with organizational stakeholders and external partners. The position is based in Lawrence, United States of America.
From the employer
Something special starts here.
You can’t define it, but you know it when you see it: the difference between an average life and the good life. When your cup is full – with joy, purpose and lifelong health – it shows. At LMH Health, we are all about healthy people, healthy communities and healthy futures, and that makes us your destination for an exceptional career. From flexible, work-life harmony to competitive pay and great advancement potential, find everything you’re looking for at LMH Health.
You'll find everything you’re looking for at LMH Health:
- Join a team that cares about the community
- Tuition reimbursement to support continuing education
- Professional development and recognition
- Excellent benefits
We’re looking for you.
Job Description
Summary
The Marketing Specialist supports organizational growth and engagement through the planning, execution, and optimization of marketing and communication initiatives. This role serves as a key resource for digital marketing, content development, project management, customer relationship management (CRM), and marketing analytics. The Marketing Specialist collaborates with internal stakeholders and external partners to enhance brand awareness, promote services, drive audience engagement, and support organizational objectives through data-informed marketing strategies
Responsibilities
- Plan, coordinate, and execute marketing and communication initiatives that support organizational goals, service line growth, recruitment, community outreach, and brand awareness.
- Manage marketing projects from intake through completion, including prioritization, scheduling, resource coordination, stakeholder communication, and performance evaluation.
- Develop and maintain digital marketing channels, including website content, social media platforms, email communications, and other digital engagement tools to support organizational objectives.
- Administer and optimize CRM and marketing technology platforms, including audience segmentation, campaign deployment, workflow automation, reporting, and data integrity.
- Monitor, analyze, and report on marketing performance metrics and audience engagement trends, providing recommendations to improve effectiveness and return on investment.
- Create, coordinate, and manage written, visual, and multimedia content that aligns with organizational messaging, brand standards, and communication objectives.
- Coordinate relationships with vendors, consultants, and external partners to support marketing initiatives, production needs, and budget stewardship.
- Serve as a marketing resource to organizational leaders and stakeholders by providing guidance, recommendations, and support for communication and promotional efforts.
Key Skills
- Digital marketing and campaign management
- CRM administration and marketing automation
- Content development and multimedia production
- Marketing analytics and reporting
- Project and workflow management
- Market research and strategic planning
- Vendor and stakeholder relationship management
- Strong written and visual communication
- Organization, prioritization, and independent problem-solving
- Proficiency with marketing, content management, and creative design technologies
Qualifications
Required:
- Bachelor's degree in marketing, communications, public relations, journalism, or related field.
- 3- 5 years of progressively responsible work experience in marketing, communications, digital marketing, public affairs, CRM administration, website management, project management, or related fields.
Preferred:
- Previous work experience managing cross-functional projects and competing organizational priorities.
- Strong analytical, problem-solving, and decision-making skills with the ability to independently manage projects and recommend operational improvements.
- Demonstrated experience developing dashboards, marketing reports, and performance analytics.
- Experience managing vendor relationships and external service providers.
- Experience with Adobe Creative Suite, including Photoshop, InDesign, Premiere Pro, or similar design and video editing tools.
Our Cultural Beliefs
- People First
- Integrity Matters
- Better Together
At LMH Health, we value inclusion and diversity. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.
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