Senior Customer Success Manager, Media Partnerships
At a glance
Senior Customer Success role at Liveramp. New York · full-time.
In listing
growthroles summary, based on the employer's posting.
What you'll do
- Build tailored success plans with customer goals and measures, then track results and adjust them to deliver value
- Guide senior media customers on ad sales and brand marketing uses, and help them apply LiveRamp solutions to both
- Manage renewals, address churn risks, and find expansion opportunities across your customer portfolio
- Coordinate with customer and internal teams to resolve issues, improve integrations, and carry client feedback to product teams
What you bring
- At least five years in enterprise B2B SaaS customer success or account management, focused on media and related areas
- You understand media ad sales, operations, planning, buying and measurement, plus media-company marketing uses
- You have negotiated complex renewals and grown partnerships while balancing fixed pricing with revenue potential
- You can build trust with senior executives and turn data into practical recommendations
Who this fits
This role suits a senior customer success professional who can advise media partners on both advertising sales and brand marketing. The position is hybrid, with two office days each week in San Francisco, New York City or Seattle.
From the employer
LiveRamp is shaping the future of responsible data collaboration between the world’s leading brands, retailers, financial services providers, and healthcare innovators. As consumers embrace new AI-driven experiences, the LiveRamp data collaboration network exponentially expands the breadth and accuracy of the data on which marketing AI capabilities operate, powering deeper customer insight and measurable performance on a global scale. LiveRamp is headquartered in San Francisco, California, with offices worldwide. Learn more at LiveRamp.com.
As a Sr. Customer Success Manager for Media Partnerships at LiveRamp, you will serve as a senior strategic advisor and point of contact for the success of our largest and most strategic Media customers ranging from TV, Audio, Streaming, Social, DSPs, and more. This role requires in-depth knowledge of both the Media and AdTech industry and an understanding of both ad sales and brand marketing use cases for media companies. The AdTech landscape is complex and rapidly evolving, making this role pivotal in navigating media partnerships and delivering exceptional results for both our partners and our organization. Decision makers across some of the industry’s largest media companies will rely on you as an expert to consult their strategy and roadmap across the ecosystem.
Media partners have unique challenges and their solutions are not always out of the box. If you are creative, a strategic thinker, a proactive problem-solver, and a relationship-builder, we invite you to apply and take your career to the next level.
You will:
Customer Success:
Build and maintain strong, long-lasting customer relationships, including C-level contacts.
Develop, implement, monitor, and optimize strategic success plans that are unique for each customer, including clear objectives and key performance indicators, to ensure client value is achieved.
Drive the adoption and utilization of LiveRamp solutions to maximize customer value.
Identify and proactively address any issues or challenges to ensure customer satisfaction.
Manage the customer renewal process and work to reduce churn and contraction, as well as identifying opportunities to optimize revenue potential within agreements.
Identify opportunities for upselling and cross-selling LiveRamp's products and services to enhance client outcomes.
Educate customers on best practices, industry trends, and the latest features and capabilities of LiveRamp's platform.
Act as an internal advocate and escalation point for your client. Share client feedback, needs, and insights with internal teams to drive product enhancements and improvements.
Serve as a strategic owner of your book of business, partnering with sales, product, and account leadership on renewal, expansion, and account growth strategy.
Media Partner Expertise:
Serve as a subject matter expert in media ad sales, staying up-to-date with industry trends, best practices, and emerging technologies across, identity, cloud, ad operations, media planning, buying, selling, measurement, programmatic, TV/CTV and more.
Understand the specific use cases and challenges faced by media companies in brand marketing.
Provide strategic guidance to customers on leveraging LiveRamp's solutions to achieve both brand marketing and media ad sales objectives.
Collaborate with technical resources to optimize and scale Publisher platforms and integrations to reduce friction and increase efficiencies.
Cross-Functional Collaboration:
Develop strong relationships with key stakeholders within customer organizations, including product, marketing, advertising and data analytics and collaborate closely to understand their unique objectives and challenges.
Coordinate with LiveRamp's internal teams, such as sales, product, engineering, and support, to implement and execute client-specific solutions.
You Have:
5-7 years Enterprise B2B SaaS Customer Success Management or Account Management experience, with specific emphasis on Media Buying/Selling, Data analytics and Measurement, Cloud, Collaboration, and Identity.
Knowledge of the media industry, with a focus on ad sales, ad operations, media planning, buying, selling, and measurement.
Knowledge of marketing strategies for media companies, such as content and tune-in marketing, streaming services marketing, and social media marketing.
Strong understanding of DSPs, SSPs, and the programmatic advertising ecosystem.
Must have experience in complex renewal negotiation.
Strong analytical and problem-solving skills, with the ability to interpret data and provide actionable insights.
Excellent communication, presentation, and interpersonal skills.
Ability to thrive in a fast-paced, dynamic environment and adapt to change.
Customer-focused with a passion for delivering exceptional client experiences.
Must have experience growing mutually beneficial partnerships and balancing between fixed pricing costs and total revenue potential.
Familiarity with LiveRamp and its role in the ecosystem, either from brand client or publisher side.
Experience drafting QBRs, executive summaries, managing renewals & upsells/cross-sells.
Demonstrated ability to build trust and influence with C-level and senior executive stakeholders, both internally and externally.
This is a hybrid, 2 days a week in-office position in San Francisco, New York City, or Seattle.
The approximate annual base salary range is $107,500 to $133,500. This position is also eligible for variable incentive compensation targeted at 20% of base salary, subject to the terms of the applicable incentive compensation plan. Accordingly, the on-target earnings (OTE) range for this role is approximately $129,000 to $160,200, assuming achievement of target performance goals. Actual compensation will depend on a number of factors, including the applicant’s experience, knowledge, skills, abilities, geography, performance, and internal equity among our team.
We use automated decision systems (ADS) as part of our recruitment and hiring process. If you require an accommodation or believe that the use of an ADS may create a barrier to your application or participation in the hiring process due to a disability or other protected characteristic, please let us know. We are committed to providing reasonable accommodations and ensuring an equitable hiring experience for all candidates.
To all recruitment agencies: LiveRamp does not accept agency resumes. Please do not forward resumes to our jobs alias, LiveRamp employees or any other company location. LiveRamp is not responsible for any fees related to unsolicited resumes.
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