Sales Lead Generator
les Open · verified Oct 27, 2026 At a glance
Mid-level Demand Generation role at les. Hybrid / Office Based, Lancashire · full-time · £27,500–£34,000 OTE.
growthroles summary, based on the employer's posting.
What you'll do
- Call UK businesses to open conversations and build rapport through outbound B2B outreach
- Learn what each business needs and spark interest in the comparison service
- Check which prospects are a fit, then pass engaged customers to Sales Consultants
- Keep your prospect pipeline moving while meeting daily activity targets
What you bring
- You communicate confidently with new people and can stay persistent when calls do not go smoothly
- You bring curiosity, energy and a clear desire to learn sales
- You are motivated by targets and commission, and take responsibility as part of a team
Who this fits
This entry point suits someone looking to build a career in B2B sales; previous sales, retail, customer service, hospitality or telesales experience can help but is not required. The role is based in Bolton with a hybrid schedule of three office days and two working from home each week. Monday to Friday hours do not include evenings or weekends.
From the employer
Outbound Lead Generator
Location: Bolton / Hybrid
Working Hours: Monday to Friday (no evenings or weekends!)
Salary: £27,500
OTE: £34,000 + uncapped commission
Looking for a career in Sales? Start here! Join our Lead Generation team and learn the skills needed to succeed in B2B Sales. Many of our top-performing Sales Consultants started in Lead Generation before progressing into higher-earning sales roles. If you're competitive, resilient and motivated by commission, this could be the perfect opportunity to launch your sales career.
What you’ll do
- Generate new business opportunities through outbound B2B sales calls and lead generation activity
- Make outbound calls to UK businesses and quickly build rapport.
- Understand what each business needs and create interest in our comparison service.
- Qualify opportunities and transfer engaged customers to our Sales Consultants.
- Manage and nurture your own pipeline while working towards clear daily targets.
What we’re looking for
- A confident communicator who enjoys speaking to new people.
- Resilience and persistence when conversations do not go to plan.
- Energy, curiosity and a genuine desire to learn.
- A target-driven mindset and the motivation to earn commission.
- A positive teammate who takes ownership and keeps things simple.
Previous experience in sales, retail, customer service, hospitality or telesales is helpful but not essential.
Why LOVE Business?
We help UK businesses compare and secure deals across Energy, Water, Connectivity and Payments. You’ll join an established, award-winning business where success is celebrated, hard work is recognised and there is plenty of opportunity to grow.
Perfect for candidates looking for a Sales Executive, Telesales, Lead Generation or Business Development career.
Hybrid Working - 3 days in the office and 2 at home
Time to switch off - 25 days holiday, rising to 28 with service
Look after yourself - Healthcare packages and free on-site gym
Enjoy the day - Onsite café, sports and social events, regular team incentives
Plan ahead - Company pension
Share the LOVE - Refer a friend to claim up to £1,000!
Ready to start a role you’ll LOVE?
Apply today. Tell us what motivates you, and how your energy and determination would help you succeed in an outbound role.
LOVE Business is an equal opportunities employer. We celebrate diversity and are committed to an inclusive workplace. If you need additional support during the recruitment process, please let us know.
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Demand Generation
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