growthroles

Student Brand Ambassador - George Mason University

Kaplan, Inc (GRAD SBA Careers) Open · verified Sep 21, 2026
Centreville Part-time Junior Brand Marketing

At a glance

Entry-level Brand Marketing role at Kaplan, Inc (GRAD SBA Careers). Centreville · part-time.

Pay not stated Brand Marketing salary

RoleBrand Marketing
SeniorityJunior
LocationCentreville
EmploymentPart-time
PostedSep 9, 2025 · 12mo ago
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Build relationships with student organizations using your campus connections
  • Generate leads and enrollments through campus activities, events, and social media
  • Connect interested students with the right test prep expert for course enrollment
  • Run grassroots efforts such as tables, fairs, flyers, and student presentations
  • Create social content that brings students into Kaplan’s brand experience

What you bring

  • You are currently a sophomore, junior, or senior at George Mason University
  • You participate actively in campus life, including through a student club or organization
  • You can identify relevant student groups, develop partnerships, and maintain those relationships
  • You have an engaged social audience, strong communication skills, and an independent working style
  • You can manage several initiatives remotely with proactive time management

Who this fits

This role suits an active George Mason student who enjoys campus outreach, social media, relationship building, and sales-oriented marketing. You’ll work part time with flexible hours based on business needs, generally around five to fifteen or more hours per week. The role is virtual, on campus, or a mix of both, and includes paid training.

From the employer

Job Title

Student Brand Ambassador - George Mason University

Job Description

If you are involved on your campus, have an entrepreneurial spirit, and want to use your skills to help improve student’s lives through education, we are looking for highly motivated Student Brand Ambassadors to join the Kaplan team. In this position, you will increase Kaplan’s visibility and market share on campus, or virtually, through various initiatives and activities, including lead generation, selling Kaplan courses, grassroots marketing, student org presentations, relationship building, social media, and more.

The Kaplan Student Ambassador role is a paid position with competitive compensation and incentivized lead and enrollment targets. The hours are flexible based on business needs and ~5 to 15+ hours per week. The position includes a paid training program with the information and tools you need to help you be a successful Student Ambassador.

Primary/Key Responsibilities:

  • Use your existing connections to build and strengthen Kaplan relationships with student organizations

  • Collaborate with full-time campus-focused partners to generate leads and enrollments through a variety of on-campus initiatives and social media efforts

  • Connect students who are ready to enroll in a course with the appropriate test prep expert

  • Execute grassroots marketing initiatives, including on-campus events, tables, fairs, flyers, and more

  • Develop new relationships, and establish partnerships, with influential student groups and organizations

  • Present to students on campus to share how Kaplan’s products and resources will help them achieve their goals

  • Use your campus knowledge and expertise to bring Kaplan to relevant campus activities and initiatives

  • Create and share content through personal social media channels to engage students with the Kaplan brand and experience

Education and Experience:

  • Level of Education: Current sophomore, junior, or senior on campus

  • Skills:

    • Engaged in your campus community or an active member or leader of a student club or organization

    • Skilled in finding relevant student groups and fostering those relationships

    • Active on social media with an engaged audience and strong digital presence

    • Creative problem solver with excellent communication skills

    • Able to manage multiple initiatives while working independently and remotely

  • Personal Attributes:

    • Able to work in a virtual role while staying active, engaged, and responsive with your manager

    • Eager to gain valuable marketing, sales, and entrepreneurial skills

    • Must be a proactive, self-starter and motivated with excellent time management skills

    • High energy with a get-it-done attitude

Benefits:

  • Competitive Compensation- starting at $15//hour

  • Bonus Opportunities for reaching lead and enrollment targets

  • A Free Kaplan Course (MCAT, LSAT, GMAT GRE, DAT, OAT, PCAT)

  • Flexible Schedule

  • Professional Development to prepare for your career path after college


Kaplan is an Equal Opportunity Employer. All positions with Kaplan are paid at least $15 per hour or $31,200 per year for full-time positions. Compensation for specific positions are based on job level, skills, years of experience, and education, among other factors. Additionally, certain positions are bonus or commission eligible. Information regarding benefits can be found here.


Location

Centreville, VA, USA

Additional Locations

Employee Type

Employee

Job Functional Area

Branding

Business Unit

00091 Kaplan Higher ED

Diversity & Inclusion Statement:


Kaplan is committed to cultivating an inclusive workplace that values diversity, promotes equity, and integrates inclusivity into all aspects of our operations. We are an equal opportunity employer and all qualified applicants will receive consideration for employment regardless of age, race, creed, color, national origin, ancestry, marital status, sexual orientation, gender identity or expression, disability, veteran status, nationality, or sex. We believe that diversity strengthens our organization, fuels innovation, and improves our ability to serve our students, customers, and communities. Learn more about our culture here.

Kaplan considers qualified applicants for employment even if applicants have an arrest or conviction in their background check records. Kaplan complies with related background check regulations, including but not limited to, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. There are various positions where certain convictions may disqualify applicants, such as those positions requiring interaction with minors, financial records, or other sensitive and/or confidential information.

Kaplan is a drug-free workplace and complies with applicable laws.

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