growthroles

Copywriter (Social Media & Performance) - inVision

inDrive Open · verified Oct 19, 2026
On-site Almaty Full-time Mid-level Social Media

At a glance

Mid-level Social Media role at inDrive. Almaty · full-time.

Pay not stated Social Media salary

RoleSocial Media
SeniorityMid-level
LocationAlmaty
WorkplaceOn-site
EmploymentFull-time
PostedJun 4, 2026 · 4mo ago
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Create Instagram and TikTok posts, covering captions and text placed on visuals
  • Manage ongoing replies to direct messages and comments, including campaign-related spikes
  • Write video scripts and ad copy for paid social campaigns on Meta and Google
  • Develop copy for print pieces, lead forms, websites, and partner channels
  • Add strategic input to the brand voice and content planning

What you bring

  • Strong copywriting paired with a strategic view of building a social brand
  • A good sense of how written messaging and visual creative should work together
  • Fluent spoken and written Russian and English
  • Written proficiency in Kazakh

Who this fits

You’ll suit a production-focused social role where your writing and community work support the SMM manager’s video production. This is a full-time, onsite position in Almaty, Kazakhstan.

From the employer

The role exists to free the SMM manager to focus on shooting and producing new video formats that drive reach, subscribers, and engagement. It is a middle-level production role: beyond strong copywriting, the holder brings a strategic understanding of social-brand building and a feel for how text and visuals work together.
  • Social media publications managing: text for 20-22 publications per month across Instagram and TikTok — both on-asset text and post captions.
  • Social media: always-on community management: respond to DMs and comments, (up to ~20 per post, scaling to ~1,000) during influencer collaborations or paid campaigns.
  • Paid social scripts: write video scripts for paid social.(example)
  • Print materials: copy for leaflets, brochures, and posters.
  • Lead-gen copy: text for campaign lead forms. (example)
  • Copywriting for Advertising Campaigns (Meta/Google) (example)
  • Strategy input: contribute to Tone of Voice and the content plan. (example)
  • Web & partners: write copy for the website and partner networks. (example)

Russian — fluent (spoken and written); Kazakh — written proficiency required; English — fluent (spoken and written).

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