Product Marketing Manager| Mumbai
Iaamcp Open · verified Oct 26, 2026 At a glance
Manager-level Product Marketing role at Iaamcp. Mumbai · full-time.
Pay not stated Product Marketing Manager salary
growthroles summary, based on the employer's posting.
What you'll do
- Build product marketing plans to raise awareness, encourage adoption, expand market reach and support growth
- Create brochures, sales kits and onboarding materials that match product positioning and compliance standards
- Prepare launches for new product variants and improve landing pages for search visibility and conversion
- Develop targeted cross-sell and upsell campaigns, sales scripts, FAQs and training decks
- Promote features through activation campaigns, then work with product and analytics teams to improve targeting and results
What you bring
- You bring three to six years of relevant experience
- A bachelor’s degree in marketing, business administration or another related field is required
Who this fits
This manager role is based in Mumbai. It suits someone with product marketing experience who can coordinate with product, legal, compliance, design, digital, media and local teams.
From the employer
To develop and execute product marketing strategies that drive product awareness, customer adoption, market penetration, and business growth.
- Developing high-impact marketing collateral including brochures, sales kits, and onboarding content that aligns with product positioning and compliance standards.
- Support the launch of new product variants, manage product landing pages with a focus on SEO and conversion, and enhance onboarding journeys through welcome kits and communication flows.
- Enabling cross-sell and upsell opportunities by crafting targeted campaigns and sales scripts, supporting training rollouts with product FAQs and decks, and collaborating with digital and media teams on campaign execution.
- Coordinate with internal stakeholders including product, legal, compliance, and design teams, and provide tailored messaging and assets for hyperlocal teams.
- Lead feature promotion and design activation campaigns to drive usage and engagement, working closely with analytics and product teams to optimize targeting and performance.
Experience: 3 to 6 years
Qualifications: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
Preferred: MBA or postgraduate specialization in Marketing, Digital Strategy, or Financial Services.
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