Product Marketing Manager| Mumbai

Iaamcp Open · verified Sep 10, 2026

Mumbai Full-time Manager Product Marketing

Mid-level Product Marketing role at Iaamcp. Mumbai · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll build product marketing plans that grow awareness, adoption, market reach, and business results
You'll produce brochures, sales kits, and onboarding materials aligned with positioning and compliance needs
You'll support product-variant launches, improve SEO-focused landing pages, and strengthen onboarding communications
You'll create cross-sell and upsell campaigns, sales scripts, FAQs, and training decks
You'll coordinate feature promotions and activation campaigns with product, analytics, design, digital, and media teams

What you bring

Bring three to six years of experience
Hold an undergraduate degree in marketing, business administration, communications, or a similar discipline
An MBA or postgraduate focus in marketing, digital strategy, or financial services is preferred

Who this fits

This full-time role suits a Mumbai-based marketer who can coordinate across product, legal, compliance, design, digital, media, and analytics teams. You'll work across launches, conversion, onboarding, sales enablement, and product usage campaigns.

From the employer

To develop and execute product marketing strategies that drive product awareness, customer adoption, market penetration, and business growth.

Developing high-impact marketing collateral including brochures, sales kits, and onboarding content that aligns with product positioning and compliance standards.
Support the launch of new product variants, manage product landing pages with a focus on SEO and conversion, and enhance onboarding journeys through welcome kits and communication flows.
Enabling cross-sell and upsell opportunities by crafting targeted campaigns and sales scripts, supporting training rollouts with product FAQs and decks, and collaborating with digital and media teams on campaign execution.
Coordinate with internal stakeholders including product, legal, compliance, and design teams, and provide tailored messaging and assets for hyperlocal teams.
Lead feature promotion and design activation campaigns to drive usage and engagement, working closely with analytics and product teams to optimize targeting and performance.

Experience: 3 to 6 years

Qualifications: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

Preferred: MBA or postgraduate specialization in Marketing, Digital Strategy, or Financial Services.