Associate Product Marketing Manager| Mumbai
Iaamcp Open · verified Oct 25, 2026 Mumbai Full-time Manager Product Marketing
At a glance
Manager-level Product Marketing role at Iaamcp. Mumbai · full-time.
Pay not stated Product Marketing salary
RoleProduct Marketing
SeniorityManager
LocationMumbai
EmploymentFull-time
PostedOct 22, 2026 · 3d ago
Role brief
growthroles summary, based on the employer's posting.
What you'll do
- Build marketing plans that raise product awareness, adoption, market reach and business growth
- Prepare brochures, sales kits, onboarding guides and product communications that meet brand and compliance needs
- Coordinate launches for new products and variants, including go-to-market plans, customer messages and channel preparation
- Improve landing pages and digital content, and run campaigns that support feature use, engagement and retention
- Track campaign results and customer response, then recommend changes to improve performance
What you bring
- You have three to eight years of experience
- You hold a bachelor’s degree in marketing, business administration or another related field
Who this fits
This role suits someone who can work across product, legal, compliance, design, sales and analytics teams. It is based in Mumbai.
From the employer
To develop and execute product marketing strategies that drive product awareness, customer adoption, market penetration and business growth.
- Develop and maintain marketing collateral, including brochures, sales kits, onboarding materials, and product communication assets aligned with brand, product, and compliance requirements.
- Support the launch of new products and product variants through go-to-market plans, customer communication, and channel enablement initiatives.
- Manage product landing pages and digital content to improve customer engagement, SEO performance, and conversion outcomes.
- Design and execute product activation, feature adoption, and customer engagement campaigns to increase product utilization and retention.
- Collaborate with product, legal, compliance, design, sales, and analytics teams to develop effective marketing strategies and communication plans.
- Support cross-sell and upsell opportunities through targeted campaigns, customer segmentation, and sales enablement content.
- Develop product FAQs, training materials, and presentation decks to support channel readiness and sales effectiveness.
- Monitor campaign performance, customer engagement metrics, and market response and recommend optimization initiatives.
Experience Range: 3 to 8 years
Qualifications: Bachelor’s degree in Marketing, Business Administration, Communications or a related field.
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