Channel Partnerships & Affiliates Lead
Senior Channel & Partnerships role at Hercules. San Francisco · full-time · $130,000–$250,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll win channel deals by finding prospects, shaping pitches, negotiating terms, and closing agreements
- You'll build the affiliate operation, from tiers and incentives through recruiting and growth
- You'll run attribution, fraud controls, payout rules, and reporting so partner results stay traceable
- You'll equip partners with onboarding, messaging, assets, demos, support, and co-marketing launches
- You'll manage CRM pipeline, relationship cadence, business reviews, renewals, and expansions
What you bring
- You've closed and grown channel partnerships or affiliate programs
- You can handle outreach, negotiation, contracts, and stakeholder coordination
- You can design incentives, safeguards, attribution periods, and payout policies
- You understand affiliate operations across links, UTMs, coupons, postbacks, and anti-fraud
- You can analyze partner performance, cohort quality, and unit economics
Who this fits
This suits a commercially minded, analytical operator who builds scalable partner programs and helps partners succeed through enablement and co-marketing. You should be comfortable moving quickly, working hard, and operating at different levels to get outcomes. Hercules strongly prefers in-office work in San Francisco. Remote may be considered for exceptional people in US time zones who can make regular office trips.
From the employer
What are we looking for?
We’re hiring a Channel Partnerships and Affiliates Lead to build Hercules’ partner distribution engine. You will own partner acquisition, program design, enablement, and performance.
You should be:
Commercial: strong at pitching, negotiating, and closing.
Systems-minded: you build programs that scale with clean tracking and tight guardrails.
Partner-obsessed: you make partners successful with clear enablement and co-marketing.
Metrics-driven: you manage partners to sourced signups, revenue, CAC/payback, and quality.
What will you lead?
Channel distribution deals: identify targets, build the pitch, negotiate terms, close partnerships
Affiliate program: define structure (tiers, incentives, attribution window), recruit affiliates, and scale
Tracking + payouts: attribution, fraud prevention, payout rules, and reporting
Partner enablement: onboarding, messaging, assets, demo flows, and ongoing support
Co-marketing: launches, webinars, newsletters, marketplace listings, and joint announcements
Partner pipeline + relationship management: CRM pipeline, cadence, QBRs (quarterly business reviews), renewals/expansions
What skills do we expect you to have?
Experience closing and scaling channel partnerships and/or affiliate programs
Strong deal execution: outreach, negotiation, contracting, and stakeholder management
Strong program design: incentives, guardrails, attribution windows, payout policies
Familiarity with affiliate tracking and payout ops (links, UTMs, coupons, postbacks, anti-fraud)
Ability to drive partner enablement and co-marketing without heavy internal overhead
Strong analytical skills: partner-level performance, cohort quality, and unit economics tracking
What are Hercules’ operating principles?
Hercules’ operating principles guide how we make decisions every day. We take them very seriously. Most of them are specifically choices that we as a company unique prioritize and so can be learned on the job. However, we do specifically filter for these principles our hiring process:
We move with urgency. We ship fast, iterate, and correct mistakes quickly. Our bias for action speeds our learning and delights our customers.
We strive for excellence. Doing things well is in our DNA. We have good taste. We get the details right. Our outputs are exceptionally simple and self-serve. We’re proud of our work.
We are hungry. We are willing to work hard and break through walls to achieve the outcomes we want. We are willing to operate at any level to get things done. We are politely relentless.
Is Hercules in-office or remote?
Hercules founding team works in-office in San Francisco (Kearny and Bush). We have a very strong preference for in office. We are open to remote for exceptional candidates in US time zones who would be willing/able to travel to the office regularly.
What are Hercules’ benefits?
Healthcare, vision, and dental
User whatever AI tools you’d like (you have an unlimited AI budget)
Take what you need vacation policy
Daily lunches, dinners and snacks in the office
We guarantee you will do the best work of your career here
What’s the compensation?
$100k-$250k + equity (depends on seniority, equity, and location)
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