Brand Manager

Build brands, grow categories and turn commercial insight into meaningful results.

At Henry Schein, our people, our culture, and the difference we make to healthcare professionals every day are at the heart of everything we do.

In Australia, Henry Schein is a leading supplier of dental and medical solutions, partnering with practices nationwide. Our Team Schein Members connect healthcare professionals with the products, technology and expertise they need to deliver quality care.

About the role

Reporting to the Senior Category Manager, Restorative, you will take commercial and strategic ownership of an assigned portfolio of suppliers across key categories, spending majority of your time on the restorative portfolio. You will develop and implement marketing plans, manage supplier relationships and oversee product ranges throughout their lifecycle, including pricing, promotion and distribution across our geographic partners.

This is a hands-on, commercially focused role where you will work closely with suppliers, Sales, Marketing, Digital, Customer Care, Inventory and Finance to deliver sales, margin and market-growth objectives. You will drive growth across your assigned brands through portfolio management, campaign execution, product training, education and sales support, while building strong relationships with relevant key opinion leaders where appropriate.

You will be responsible for:

• Managing assigned suppliers and product ranges to deliver agreed sales, margin and market-growth objectives.
• Developing and implementing annual marketing plans for key products in consultation with the Category Manager and in alignment with each supplier’s go-to-market strategy.
• Preparing supplier sales budgets and analysing sales, margin, customer and product performance to guide commercial decisions.
• Identifying and introducing profitable new product opportunities, while managing pricing, positioning, launches, product lifecycles and range rationalisation.
• Planning, preparing and analysing monthly campaigns, including product positioning, copywriting, promotional activity and price positioning.
• Maintaining regular communication with suppliers on pricing, new product timing, product lifecycles, competitive activity and commercial opportunities.
• Providing Sales teams with timely and accurate product, campaign, pricing and supplier updates, along with the training and support needed to succeed.
• Coordinating customer education, key courses and guest lecture programs where required, in line with supplier strategy.
• Forecasting and planning for promotional activity and new products, while managing stock turns, aged stock and the deletion of non-profitable lines.
• Working cross-functionally with Marketing, Digital, Sales, Customer Care, Inventory, Finance and geographic partners to execute brand and category priorities.

We are looking for:

• Three to five years’ experience in brand management, ideally within dental, healthcare or a comparable regulated industry.
• Tertiary qualifications incorporating studies in business, marketing, communications, sales or a related discipline.
• Strong commercial understanding, with the ability to interpret sales, margin, customer and product performance data and translate insights into action.
• Strong marketing and project management skills, with experience developing campaigns, launching products and coordinating multiple priorities.
• Digital marketing experience and confidence preparing clear, engaging product and campaign content.
• High-level written and verbal communication skills, with the maturity and interpersonal capability to build strong business relationships.
• Strong analytical and database skills, with proficiency in Microsoft Office (Excel, PowerPoint, Word, Outlook).
• Experience with Pronto is preferred, while Salesforce and Phocas experience is beneficial.
• Dental knowledge and experience is preferred.
• A self-motivated, co-operative and flexible work style, with the ability to work independently and contribute effectively as part of a team.
• You will be commercially minded, self-motivated and comfortable taking ownership of your portfolio.
• Strong stakeholder management, sound judgement, teamwork and a practical approach to problem solving will help you turn strategy into effective activity and sustainable brand growth.

What to expect:

• Flexible working hours and a combination of office and field-based work, based in Mascot.
• Some interstate travel to support conferences, events and supplier activity.
• Occasional after-hours meetings and training
  

Why You'll Love Working With Us:

• Professional development and training opportunities
• Supportive team environment and fantastic culture
• Birthday leave
• Access to Novated Car Leasing options to help you save on the cost of your vehicle and running expenses
• 13 weeks paid parental leave (after12 months continuous service)
• $1,500 Employee Referral Program Discounts on dental products and retail perks.

Does this sound like you?

If you are ready to take ownership of leading brands, build trusted supplier partnerships and use commercial insight to deliver sustainable growth, we would love to hear from you.