growthroles

Corega Senior Brand Manager (Export Markets)

Gsknch Open · verified Oct 7, 2026
Warsaw Budapest Full-time Senior Brand Marketing

At a glance

Senior Brand Marketing role at Gsknch. Warsaw · full-time.

Pay not stated Brand Manager salary

RoleBrand Marketing
SenioritySenior
LocationWarsaw
EmploymentFull-time
PostedSep 30, 2026 · 7d ago
Also hiring inBudapest
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Shape Corega's brand direction using consumer and customer insights, then plan yearly market activity around longer-term growth drivers
  • Own the brand's yearly sales and profit outcomes, manage its budget, and track performance against key measures
  • Adapt global brand materials for export markets and deliver global innovation plans locally
  • Lead media, creative and digital programs, coordinating agencies and local and global teams
  • Work with sales to improve customer engagement and in-store support, while coaching junior marketing colleagues

What you bring

  • A bachelor's degree in marketing, business or a related discipline
  • At least five years in brand marketing for consumer products or over-the-counter categories
  • Experience leading projects with international and cross-functional teams, plus a record of insight-based campaigns, brand growth and product launches
  • Commercial judgment using business and performance data, with experience in planning, budgets and export markets

Who this fits

This senior role suits someone comfortable coordinating stakeholders across international, cross-functional teams and guiding junior marketing colleagues. Hybrid work is offered, with flexible working solutions that include the possibility of working from home.

From the employer

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

About the role:


The Corega Senior Brand Manager (Export Markets) is responsible for driving the successful deployment of Corega brand strategies across export markets, ensuring consistent execution and alignment with commercial objectives, consumer insights, and market opportunities.

In this role, you will work closely with cross-functional and international teams to translate strategic priorities into impactful marketing initiatives that support brand growth, strengthen brand equity, and enhance consumer experiences. Through collaboration, performance monitoring, and market understanding, you will contribute to sustainable growth and the successful delivery of business objectives across multiple markets.


Responsibilities:

  • Develop, adapt, and refine strategic direction for brand, grounded in consumer and customer insights Lead the development of annual market activation planning focused on 3-year growth drivers, demonstrating strong leadership of brand centric cross-functional teams.
  • Accountable for the delivery of annual brand Profit & Loss (P&L), including sales and profit results, and actively manage budget items.
  • Support and mentor junior marketing associates on the marketing team.
  • Manage brand equity through successful deployment and localization of global toolkits.
  • Drive innovation strategy through flawless execution of global innovation vision board.
  • Manage agency and cross-functional relationships at both local and global levels to deliver breakthrough results, ensuring that the region’s needs are addressed within the global matrix.
  • Drive superior execution of programs and plans to bring the brand strategies to life, including for media, creative development, and digital programs.
  • Collaborate with the sales team to drive strong customer engagement and in-store support.
  • Drive accountability, tracking results on key brand and programs, recommending course correction as necessary based on performance versus Key Performance Indicators.

Requirements:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 5+ years of brand marketing experience within Consumer Products or OTC categories.
  • Experience leading projects and collaborating with cross-functional and international teams.
  • Proven track record of delivering insight-led campaigns, driving brand growth, and supporting product launches.
  • Ability to work effectively in a matrix organization and manage multiple stakeholders.
  • Commercial awareness with experience using business and performance data to support decisions.
  • Adaptability and experience working in dynamic, fast-changing environments.
  • Familiarity with business planning, budget management, and export market operations.

Why Haleon?

  • Career at one of the leading global healthcare companies.
  • Attractive reward package (annual bonus & awards for outstanding performance, recognition awards for additional achievements and engagement).
  • Extensive support of work life balance (flexible working solutions including working from home possibilities, health & wellbeing activities).
  • Private medical care – for employees and family members.
  • P4P Partnership for Prevention.
  • Family benefits (extra parental leave, caregiver’s policy). 
  • Life insurance and pension plan. 
  • Multisport card or points on the Multicafeteria Benefits account.
  • Personalized learning approach.  
  • Supportive community and integration events. 
  • Hybrid work.

The list of benefits applies to the primary location. In other locations, the benefits package may vary and will be aligned with local market practices and company policies.


PLN 212 894,00 - PLN 292 728,70

The salary range for this position is indicative and provided as a guide. The final offer may vary depending on factors including relevant experience, skills, qualifications, and internal equity considerations. Further details regarding the total reward and benefits package will be shared during the recruitment process. Salary ranges may vary by location in line with local market conditions and applicable pay transparency regulations.

Compensation information is shared for the primary location of this role. Where the position is advertised with additional locations the compensation range will be discussed during the recruiting process.

Job Posting End Date

2026-10-25

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

Adjustment or Accommodations Request

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.

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