City Marketing Execution Associate
Entry-level General Marketing role at Grab. Medan · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- Run campaigns from planning through launch and track how they perform
- Find business opportunities with other teams and turn them into marketing ideas and solutions
- Shape promotional materials and content with creative and social media teams
- Coordinate with outside partners and provide campaign and content insights
- Compile weekly performance reviews and next steps for the marketing lead
What you bring
- A bachelor's degree in business administration, marketing, communication, or a related field
- At least two years of marketing experience delivering strategies and campaigns
- Project management skills for timelines and coordination across creative, PR, social media, and support teams
- Ability to assess campaign results with performance marketing tools and share data-led insights
- A detail-focused approach plus the ability to write creative briefs and develop new campaign ideas
Who this fits
You’ll work onsite in Medan and report to a manager. This role suits a marketer who enjoys brainstorming, turning ideas into campaigns, and learning from the results.
From the employer
About Grab and Our Workplace
Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. Purpose gives us joy and habits build excellence in Grab. Meanwhile, we harness the power of Technology and AI to deliver our mission. Our mission is to lead Southeast Asia forward by economically empowering everyone. We do this with heart, hunger, honour, and humility.
Get to Know the Team
Get to Know the Role
We are looking for a Marketing Associate to translate strategy into execution planning. You will design marketing campaigns, branding, marketing offline and online activity, then monitoring its efficiency. You will work with several partners to ensure good Grab presence in city-level and competitor analysis. You will be onsite and based in Medan. You will be reporting to the manager.
The Critical Tasks You Will Perform
- Manage end-to-end campaign execution and oversee campaign performance.
- Collaborate with teams to identify business opportunities, develop marketing ideas, and create impactful marketing solutions.
- Work with creative and social media teams to design the compelling promotional materials and content
- Work with external parties
- Provide insights around campaigns and content
- Create weekly report of performance, campaign evaluation and next action item and report it to Marketing lead
What Essential Skills You Will Need
- Bachelor's degree in business administration, marketing, communication or another related field
- 2+ years of working experience in Marketing, with experience implementing marketing strategies and marketing campaigns
- Excellent in project management skill to manage campaign timelines and coordinate with teams and working with supporting functions like creative, PR, and social media.
- Understand how to analyze campaign performance and provide data-driven insights using performance marketing tools
- Have an eye for details to maintain accuracy in content, timelines, and reports
- Create creative briefs and new campaign initiative
- Enjoy brainstorming, coming up with creative ideas, seeing it come to life and learning from it.
- Hunger for success
Life at Grab
We care about your well-being at Grab, here are some of the global benefits we offer:
- We have your back with Term Life Insurance and comprehensive Medical Insurance.
- With GrabFlex, create a benefits package that suits your needs and aspirations.
- Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
- We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
- Our FlexWork arrangements, such as differentiated hours, make balancing personal commitments and life's demands easier.
What We Stand For At Grab
We are committed to building an inclusive and equitable workplace that provides equal opportunity for Grabbers to grow and perform at their best. We consider all candidates fairly and equally regardless of nationality, ethnicity, race, religion, age, gender, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.
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