Social Media Manager - Women's Football

footballco Open · verified Sep 10, 2026

London Full-time Manager Social Media

Mid-level Social Media role at footballco. London · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll run INDIVISA publishing across Instagram, TikTok and other social channels
You'll publish daily, manage community replies, and create images, graphics and social copy
You'll plan and script video, then brief post-production for efficient delivery
You'll equip shoots with questions, audience insights and useful assets
You'll track results and trends, using findings to improve future content plans

What you bring

You bring deep knowledge of UK women's football and genuine enthusiasm for the game
You have at least three years planning and publishing audience-led social content
You've grown audiences and engagement across major social platforms
You write accurate, compelling copy quickly and can match INDIVISA's voice
You can manage competing deadlines, pressure and feedback while working collaboratively

Who this fits

This role suits someone who understands UK women's football, enjoys social publishing and can work independently once established. You'll collaborate with production, design and post-production teams while based in London. Evening and weekend availability is required around major football moments and shoots.

From the employer

Footballco is building a next generation football media company: one that goes deeper into distinct communities, develops original formats and intellectual property, and creates strong brands that can travel across platforms and markets.

Our multi-brand, multi platform approach places us at the intersection of what audiences, commercial partners and traditional media companies increasingly want. We combine global scale with a deep understanding of individual fan communities and create entertainment and experiences that others cannot.

INDIVISA is central to that ambition, and we are now expanding our portfolio with a new culture first brand designed to connect broader female audiences with sport. This is an opportunity to shape two distinct but complementary brands, and help define how the next generation of audiences discovers, experiences and connects with women’s football and sport

About the role

Footballco is looking for a Social Media Manager to join our INDIVISA team, creating social content for UK women’s football fans.

You’ll be involved in INDIVISA’s daily social output and work closely with other teams (e.g. production, design, post-production) to create compelling content in INDIVISA’s tone of voice. This role is ideal for someone with experience in social publishing and an enormous passion for women’s football.

Once set up, you’ll work independently to post on our social feeds throughout the day. You’ll become an expert in best practices across different platforms, with an attention to detail and a creative streak.

What you'll be doing:

Execute INDIVISA’s social media strategy across platforms. Instagram and TikTok have been the primary focus in recent years, though we’re looking to establish a regular cadence of short-form and longer-form YouTube content in 2026/27 too.
Daily social publishing, community management and audience engagement; editing images, creating graphics and writing social copy
Arm the production team with questions, insights and assets to support shoots.
Planning and scripting long-form and short-form video content, ensuring that the post production team is given detailed briefs for process efficiency.
Support content ideation and ensure editorial output is on-brand, innovative, and platform-native.
Take advice on social captions, thumbnails and content flow to optimise storytelling and maximise reach for a UK audience.
Monitor performance, analyse data and absorb actionable insights to refine future publishing plans on Footballco’s portfolio of social channels.
Share social trends, platform updates and emerging formats to push forwards INDIVISA in how it engages core women’s football fans.
Action instructions for commercial partner posts, and an openness to learn how to integrate brands effectively within INDIVISA’s audience-first content
Willingness and availability to work around big football moments and shoots, which will require evening and weekend work.

What you have:

Passion for football and strong depth of knowledge of the women’s game in the UK.
Excellent written English skills and ability to write compelling, accurate copy under pressure while adhering to INDIVISA’s tone and brand voice.
Minimum three years’ experience planning and publishing audience-driven content on social media channels.
Proven track record of growing audiences and engagement across major social platforms.
Experience of writing video scripts and content plans, as well as providing astute and actionable feedback for others within the team and in other departments would be ideal, would be advantageous.
Good editorial judgement and creative ability to react to breaking news and viral opportunities.
Willingness to become proficient in using social analytics tools.
Ability to juggle multiple tasks in a fast-paced, deadline-driven environment, with a problem solving mindset and calmness under pressure.
A collaborative attitude and strong communication, taking on board recommendations from more senior colleagues to develop their own skills.

Footballco is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, colour, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.